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The Effects Of Hormones On Social Behavior Essay

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INTRODUCTION Oxytocin is a natural hormone produced by the hypothalamus that is used as a medication during childbirth to induce or speed up labor. But scientists noticed that in non-human mammals, intranasal administration of oxytocin seemed to promote positive social behavior, traditionally “good” social forces like trust and cooperation; for this reason came about the study of oxytocin’s effects on social behavior in humans. Positive social behavior is instrumental in our everyday interactions, and especially can have important consequences in business, where individuals make decisions often about the well-being of their “groups”. Many experiments were performed dedicated to understanding oxytocin’s effects on positive social behavior, and the hormone took on the moniker of the “love drug” or “cuddle chemical.” This positive social behavior, stronger bonds of trust within the members of a group, was coined in-group favoritism in De Dreu et al. (2011); negative social behavior, or the tendency towards prejudice, was labeled out-group derogation.
However, researchers in the fields of neuroscience and psychology questioned the overwhelmingly positive research, coupled with the knowledge that there has been no proof of a hormone with universally positive effects. It was logically flawed to declare that oxytocin was a “good” hormone, as most of the studies in the field thus far were only to measure positive outcomes instead of outcomes that may not be desired. They suggested,

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