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The Impact Of Fitspiration Images On College Women 's Body Image

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It is undeniable that the body changes many times throughout the length of adulthood. Education is one indicator that a person has began their journey into adulthood. Attending a University is a time when many men and women set out on their own to find their own identity and place in the world. Part of that identity is body image. Tiggemann and Zaccardo (2015) conducted research that aimed to investigate the impact of fitspiration images on college women’s body image. Participants included 130 female college students ages seventeen though thirty who were randomly assigned to view either a set of Instagram fitspiration images or a control set of travel images. Fitspiration is a social media term used to describe media images of men and women who are extremely thin, fit, and toned. These images are used to inspire fitness and healthy life styles among people through the use of social media. Several aspects of fitspiration raise some concern. The majority of men and women in the images display one scrupulous body shape. Although these images are less thin and more muscular than that of fashion models typically found in magazines, it is still an unattainable ideal for most men and women (Tiggemann & Zaccardo, 2015). Men and women use these “inspirational” images to motivate themselves to lose weight, go to the gym, and eat healthy wholesome foods. As understood through the social comparison theory (Festinger, 1954) people have an innate motivation to compare themselves to

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