Loyalty Loyalty is something I take very seriously, because loyalty is everything, whether it’s a friendship, relationship or just trusting someone. Putting your trust in someone and being loyal to them is something that is hard to come by. The way I was brought up and the things that were taught to me are the things that built me to be the genuine, loyal and honest person I am today. Sometimes in life things get hard and you turn to others to talk to , vent to or rely on for comfort, but sometimes…

ABSTRACT Customer and customer loyalty have an increasing importance in today’s competitive world. The companies follow customer share intelligence instead of market share intelligence. The most used method for this is information technology based customer relationship management. In this paper it is examined the factors that affect this loyalty, the place of information technology based customer relationship management variables such as club cards, calling centers and web sites…

Loyalty can be defines as faithfulness or a devotion to a person, group, or a country. Along with loyalty, integrity can be defines as a concept of consistency of actions, values, methods and principles, shortly, being loyalty to the personal principles. From this point of view, integrity and loyalty have a connection. Most of the situation we face include not only integrity but also loyalty. For example, I was in the Turkish Naval High School, and it was a counselling course. The Superintendent…

Loyalty is like a shadow it’s something that’s with you all of the time, but sometimes it’s hidden. Most people don’t show their loyalty hidden, but loyalty is something that’s not supposed to be hidden .To me loyalty is when someone is there for someone else. Loyalty is a characteristic many people should strive to have; it earns the trust and respect of many. A loyal person would never be able to fail someone because they are trustable. Loyalty is everywhere and there are many different kinds of…

The knightly code of chivalry value honesty, honor, valor, and loyalty; however, each era adapt and manipulate the code. The dark ages of King Arthur adopted the code along with the conduct aligned with the Christian religion. Knightly chivalry is means to fear God serve, pledge your loyalty to their lord, live honorable, tell the truth, respect women, never refuse a challenge, eschew unfairness, meanness, and deceit, protect the weak and defenseless, and it goes on (Alchin). The reality of true…

Background and Aims 1.0 Introduction 1 This study explores the impact of relationship marketing on customer loyalty in banking context. In particular, it will discuss the significance and influence of the underpinnings of the relationship marketing such as trust, commitment, conflict handling, values and empathy on customers’ loyalty in the banking sector. This chapter contains; (1) Background of The Study, (2) Problem Statement, (3) Specific Objectives of This Study, (4) Research Question…

Customer loyalty plays a very vital role in an organization’s success or not always, is a very interesting debate. It has been suggested at several literature that loyal customer generates ongoing revenue and they also assist in generating profitable business income to any organization. At the same time research also suggests that there are other views available in relation to the concept of loyalty. The important factor to understand is weather those factors lead to long term business profitability…

The concept of loyalty comes in many different forms, and can also be defined in multiple ways by different types of people. On the other hand, loyalty can also be viewed as a virtue that may be hard to define at times. Loyalty is something that every living being has. A dog is loyal to his owner because they provide the dog with food, shelter, and love. A kid is loyal to their parents for keeping them alive and well. Even though loyalty can be tested at times, the people who are there from the beginning…

Hinshaw H Brit. Lit-Period F November 30, 2014 Gawain’s Knightly Status: Noble or Failure? Sir Gawain, nephew to the well-known King Arthur of the Round Table, is regarded as the most elite and noble of all the knights in the poem Sir Gawain and the Green Knight. Yet, like anyone else in the world, Sir Gawain is far from perfect. Gawain, a courteous knight living a life dedicated to honor, courage, and self-preservation, is tested on his chivalrous code throughout his journey; a search for the Green Knight…

The term “Brand Loyalty” also called as “Customer Loyalty” has been in the business industry since a very long time as a model to be used in conducting business. But it wasn’t until the mid to late 1900’s that the term was actually given its due importance by making it a vital part of advertising and marketing. The concept of marketing evolved substantially from being focused on sales of a product to having Customer satisfaction to be its focal point. Studies further revealed that there was a positive…