The Music Distribution Model : Oliver Small

1677 WordsDec 11, 20147 Pages
Music Distribution In his article about the music distribution model, Oliver Small describes a paradox that has emerged in the music industry within the last ten years: “consumers are listening to music more than ever, yet profits from the sale of recorded music continue to decline” (42). The 2000s in the music industry was a rough time for labels and artists economically due to the various online file sharing and streaming services that have become available to the public. Now that consumers are able to hold thousands of songs in the palm of their hands using iPhones, iPods, and other portable MP3 players, the desire for access to music has increased tremendously. Before the digital era, the various forms of music distribution outlets followed the constantly changing path of production technology. When phonograph cylinders and gramophone discs were invented, they did not sell as well as record companies thought they would. This was partly due to the fact that they were extremely easy to make, and many different companies competed against each other, constantly lowering prices. The introduction of the radio in 1922 was responsible for many of the companies that sold these records to go out of business. Even though radio quality was not as good as the records, the public was still attracted to the special programs and networks that were broadcasted (Fountoukidis 220). Record companies made their comeback during the World War II period. Durable vinyl discs filled with
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