The Political Economy Of Media And Communications Essay

I have chosen the movie Signs to do my worldview analysis on. First, I will discuss the worldviews that the main characters in the movie have. I will then answer the question of if the characters were true to their worldviews. I will also discuss the obstacles that the main characters faced that deterred the character or characters from living out their worldview. Lastly, I will describe mental, emotional, or spiritual reactions I had to the movie as well as explain if I agree or disagree with the worldview present in the movie.

Media Analysis ‘Media’ is the plural of the word ‘medium’, which often refers to different ways of communicating with other people; if the target is a large number of people, then it is called ‘mass media’. There are many types of media, such as TV, radio, films, newspaper, Internet etc. The main purpose of media is to entertain; however they can also be used to persuade, inform, explain and advice. Media can be very powerful; therefore people are influenced and affected by them.

The photo only showed a man from the neck down. You could see his crisp suit, barely warn shoes, with a couch in the background that looks as if no one ever sat there. The subject was sitting down, causally, seemingly engaging in conversation. A black in white filter used to display simplicity. The caption ready, “POTUS live at Google + hangout”. This is a typical post from Pete Sousa’s Instagram page. Being the Chief Official White House Photographer, he shows a glimpse into the behind the scenes of the POTUS or President of the United States (Souza, POTUS live at Google + hangout).

Over the centuries, the media has played a significant role in the shaping of societies across the globe. This is especially true of developed nations where media access is readily available to the average citizen. The media has contributed to the creation of ideologies and ideals within a society. The media has such an effect on social life, that a simple as a news story has the power to shake a nation. Because of this, governments around the world have made it their duty to be active in the regulation and control of media access in their countries. The media however, has quickly become dominated by major mega companies who own numerous television, radio and movie companies both nationally and

Postman (1987) claims that television is an evil that destroys the purpose and complexities of public discourse. He argues that important issues are oversimplified and drowned in a sea of irrelevance. Chaffee and Metzger (2001) confirm this assumption by remarking the evolution of print and radio into television and television into new media. Establishing the similarities between Postman’s chief complaints about the television medium and the new media then rearing its ugly head. Chaffee and Metzger indicate the shift in the denotations of mass, media, and communication. With technological advancements, it is impossible to ignore the new media and its impact on modern culture.

In our society, there are many forms of mediated texts ranging from newspapers and magazines to films and television shows. Each of these media forms can be seen from different theoretical perspectives and analyzed to understand the different concepts that may influence them. Television shows are one of the most popular media texts with approximately 400 new shows airing each year (Ryan, 2016). However, it is often very unlikely for these television shows to strive as 65% are cancelled after their first season (Ocasio, 2012). This then, brings Marxist scholars into the picture as they are interested in how economic factors affect the production and distribution of media content (Mack & Ott, 2016). The Marxist theoretical perspective allows Marxist scholars to study television shows in order to understand why they were cancelled and how certain roles in the media lead to this.

Here in America, we try to pay close attention to everything that goes on in the government. Whatever decision they make we want to know when, where, why, and how. This is because whatever decision that they make will determine what will happen with this country as a whole in the long run. So what is the best way to find out what’s going on with our government? Why the media of course. The media plays a major part in every aspect of the government including what happens in elections, the reporting of major military operations and how the American people will react to certain political situations or scandals. Here are some the ways that the media affects the way we think when it comes to the government.

Finally the public television is used as an example to describe the peculiarities of the media and the political economy of the media.

1. What are the major characteristics of the American broadcasting system and what mode of political economy do these characteristics reflect? What events and decisions led to the establishment of this system? And how did the radio networks (NBC, CBS, and ABC) maintain control of the system following the rise of television? Refer to lectures, handouts, and the essay by Michelle Hilmes.

Over the past century or two it has become quite evident that elite certainly hold all the cards when it comes to what the public should know through the media which initially was supposed to be autonomous of the government and the socially elite. This essay will mainly focus on the findings of Noam Chomsky and his postulations, the works of Harold Innis and his influence on the first application of the political economy approach within the media. And I will touch base on theories by Boyd Barrett then neatly wrap it up with a bow of how influence impacts public opinion in general.

Economism, or vulgar Marxism, is a key feature in explaining the media’s role according to Marx. This is also referred to as the base/superstructure model. In economism, “the economic base of society is seen as determining everything else in the superstructure, including social, political, and intellectual consciousness.” (Marxist Media Theory 1) This maintains that the media is used as the base of society. Society is referred to as the superstructure. Clearly, media shapes society even today. Since consumers rely on the media for information and entertainment, (ex. Television and radio new, magazines, newspapers, Internet), they are shaped by whatever forms of media they chose to be an audience to. The media manipulates everything from popular fashion to the food people consume.

Mass media plays an important role in the society by providing entertainment, information and acting as the government’s overseer. Several scholars have developed philosophies that help people understand how mass media fulfills its roles in the society. For example, Horkheimer and Adorno have constructed theories that explain the functions and impacts of mass media in the society across the globe (Mosco, 2008). The central theme in all mass communication models entails the meaning of media contents, which include the images and texts and their influence on the target audience. The perception of the target audience concerning the text and images in the media are what form the basis of these theories. This essay discusses two hypothetical frameworks: the political economy and cultural studies theories, including their similarities and differences, and how they help in understanding the relationship between the media and society.

When the White House felt a retraction was not enough because so much harm had already been done, the media got extremely upset with the White House, due to the pressure they were putting on the publication (52-53). Begala agrees with Hewitt that the media has a bias, but argues that it is a liberal bias. He cites the media's obsession with the Clinton and Monica Lewinsky scandal and how, "Even when Clinton was leaving office, he was hounded and pounded by the press" (199). He argues the news coverage was unfair, brutal and unethical in the way both Bill and Hillary Clinton were treated during the scandal (200). Begala also says Al Gore was treated very poorly by the press during the election, by being misquoted. Gore made major contributions during the early phases of the internet and made a comment on CNN saying he "took the initiative in creating the Internet." Begala argues this was blown out of proportion and more than a thousand articles have been written quoting Gore saying he said he "invented the internet" (202). The people's perception that certain publications are bias can have a negative affect on journalists as a whole. While the public demands that the press question politicians, Robinson says there is public discontent when bad news is reported due to the publics distrust in news and a "kill the messenger syndrome." At times, the public will assume all media is the same and when one publication is guilty of inaccurate or bias

The Role of Media in the Society Media has always played a huge role in our society. For a long time media was one of the methods of controlling people and leisure. In ancient times when there was no newspapers and television, people used literature as source of information, some books like "the Iliad", and different stories about great kings, shows those people the information about them. Nowadays media is one of the main part of our lives and our society, because we use word media, to combine all sources of information. Average man is spending 4 hours a day on watching TV and reading newspapers.

How much does your vote really count? As a voter, does your choice really matter? How much influence does the media have on your vote? How many choices does the media actually make when it comes to our nation's leadership? These are questions pondered by both political scientists and the average American citizen each year as the second Tuesday in November approaches. Though we know that the framers founded this nation on the principles of representing it's citizens, and on the ideals of a nation for the people and by the people; it is obvious that the people feel that their vote doesn't always count. In this paper I plan to expand on these questions and the justifications behind asking them, and I plan to follow up with a specific