The Social Media Consumers Health Essay

The use of social media marketing has become a standard way in which organizations advertise their products or services. Social media marketing allows consumers to have immediate access to other consumers reviews or to post a review about a product or service. There is engagement between the company and the consumer (Evans, Dave 2010). Social Media emerged in the late 1980’s when websites such as Prodigy, Compuserve and America Online. Prodigy was first of it’s kind and was known as a ”consumer online service”. Half of the page is devoted to advertising. Facebook, Twitter, Myspace, Hi5, Bebo and Orkut are all social media platforms that are utilized as platforms today.

Ads for pharmaceutical drugs are everywhere. They are in magazines, on television and radio, on billboards, and on the little bags that you get from the pharmacist. These days it is difficult to get away from all the drug advertising. All these ads are for products that require a doctor's prescription. The goal of advertising is to increase profits. By advertising so heavily for drugs that the majority of the population does not need, pharmaceutical companies attempt to create as large a consumer base as they can. In advertising directly to the consumer, the drug companies accomplish two objectives. First, they get information directly to the consumer. Second, they promote the product and

L., Burton, S. H., Giraud-Carrier, C., West, J. H., Barnes, M. D., & Hansen, B. (2013). Tweaking and Tweeting: Exploring Twitter for Nonmedical Use of a Psychostimulant Drug (Adderall) Among College Students. Journal of Medical Internet Research, 15(4). doi:10.2196/jmir.2503

Ana Homayoun, author of Social Media Wellness: Helping Teens and Tweens Thrive in an Unbalanced Digital World, wrote an article in The New York Times about the conflicts parents face with allowing their children to have smartphones. She gives insight on how to minimize the risk of smartphone addiction by establishing guidelines and monitoring children's use.

Social media is the term that is used to refer to applications and websites that allow people to interact and stay connected (Nations, 2016). Although, the creation of social networking sites is relatively recent, it has rapidly become a prominent part of billions of people’s lives worldwide. For example, between 2012 and 2016 the number of monthly active Facebook users increased by 83% (Statista, 2016). As a result, investigating the effects of social media on people’s psychological wellbeing has become a popular area of research. However, the combination of findings from these studies are inconclusive as to whether social media has a negative or a positive impact on our psychological wellbeing and because social media is so widely used this is an important question to address. Huppert (2009) stated that “Psychological wellbeing is about lives going well. It is the combination of feeling good and functioning effectively” (p. 137). This essay will focus on Facebook, in particular, as it’s the most widely used social network and has over 1.5 billion monthly active users (Smith, 2016). It will discuss research that has investigated the effects of Facebook on life satisfaction, academic performance and psychiatric disorders which are all related to psychological wellbeing. It will conclude that research mostly suggests that social media, in particular Facebook, is harmful to our psychological wellbeing.

Every day, more than a billion people worldwide use social networks. This habit has also invaded the workplaces and some research has established that four out of five employees use social networks for private purposes during working hours. Surprisingly, although this type of distraction can potentially harm the welfare of the organizations, no studies of this relationship have been made so far. In recent years, the phenomenon of social media, particularly Facebook and Twitter, is booming and occupies more space in the lives of individuals. So much so that interactions with these media are increasingly in the workplace, employers seeing the cause is often unproductive. Indeed, if a physician’s spends a lot of time surfing the Internet for personal

Since social media is so vast and ambiguous, regulators will likely continue to struggle with regulating it. Yet, as Hyoson Kim concluded in his study, it is vital that the FDA increase its

The way that individuals and businesses communicate and interact has radically changed. With the development of technology and the internet, people can connect almost instantaneously and with very little effort. Social media has come to play a huge part in the way that the world communicates with each other. In fact, a recent report shows that in a single month people spend over 25 hours on social networks (“The Digital Consumer”). With consumers committing that much time to social media sites, social networking has become an important aspect of everyday life for individuals—and businesses. Like most marketing activities, social media marketing poses some risk. However, it is advantageous for businesses to exploit this opportunity, and develop an effective and ethical marketing strategy that includes using social media as a marketing tool.

“Social media have invaded health care from at least three fronts: innovative startups, patient communities and medical centers” (John Sharp 2010). The Social Media arena helps the health care system for their planning strategy and their marketing. However, their use is very controversial. There is a discussion about the use of social media in the healthcare settings due to its vulnerability. Even though social media is important for the healthcare development, the security issues will remain big concerns for the healthcare system.

Electricity was first introduced to society hundreds of years ago; the way people communicate began to change in many different ways since then. New inventions helped people build more sophisticate tools to build better places to live and work. This new inventions changed the way we live now days; they make our lives much easier. In the decade of the 1920's when radio was first introduced to public, people begin buying it and using it more and more, as years passed by it become incredibly popular that most American families had a radio at their houses. They could spend hours with their families listening to music or their favorite shows. This was just the beginning of the revolution of social media.

The marketing industry is an elaborate network that links companies to their consumers, primarily through written communication. The main objective of marketing is to identify trends and patterns in consumer behavior, and utilize the data to influence consumers to purchase more goods. From a macroenviroment standpoint, the general conditions of a market are heavily dependent on global environmental factors. The most significant factor that influences the markets today is technological advancements. Since the release of Facebook, Linked-in, Twitter, and Myspace in the early 2000s, the number of people using social media has increased to over sixty-five percent. The ever-growing dependency on social media platforms, has given marketers the tremendous opportunity to further market potential consumers. Social media marketing is a specific form of marketing that focuses on producing ad content that social media users will post on their own networks. This particular marketing technique is effective because ads and content are created, based on what personal information users post on social media. Firms and organizations that advertise their brands on social media are more likely to increase their customer base and annual revenue. By doing so, companies are able to increase exposure of their brand and widen previous hidden, customer bases. As a marketer, the fine line between right and wrong is often blurred. The amount and

The definition of iconic is very famous, well known icon or a widely known symbol. Social media is famous and can be considered a widely known symbol of popularity. Social media are websites and applications that enable users to create and share content, or to participate in social networking. Social Media is affecting our lives immensely. Sometimes the effect is positive, sometimes it’s negative. Where would we be today if Social Media hadn’t have been created? Would we be more or less social? Would we remember birthday’s or events on our own? Would there be less car accidents? No one really knows the answers to these questions. Social media is affecting our lives whether we are personally using it or not.

The world has never before been connected as much as it is today. One’s ability to communicate through various mediums is rapidly advancing, and this is much thanks to social media.

In today 's society, there are a multiplicity of tools derived from modern technology which has facilitated the form of communication among individuals. An example of this tool is none other than social network, the most powerful form of communication. Essentially, the world constant evolution over the years has triggered a high demand in modern technology and also changed the way humans interact. Social network, being the most influential weapon of our generation, has a great impact to impact in our lives both positively and negatively. Social network can be described as a computerized network created by society by individuals, companies, government, and many others to share information or interests, and also create ideas. In addition to, it can be used to find long lost family members, online dating, latest fashion trends, and as well as up-to-date news around the world. Social networking has become the fastest and easier form of communication among individuals across the globe. Subsequently, the shift in the social communicative landscape has resulted in the ability to get easy access to any social network account via cell phones, tablets, smart watches, and computers around the world. Today, many different news stations use social media to inform the public masses who necessarily have time to watch television. As a direct result, numerous fake news outlets whom use social networking sites such as Facebook to report fake news based on made up evidence. We are in the era

First the results of this study indicate that brand awareness (H1) has a significant influence on the purchase intention of online shoppers. Specifically this means that when people consider buying a product or service online, they would prefer a brand which has been advertized and they know about it. Nevertheless, brand awareness is likely to be a leading factor in the search for information stage in the online pre-purchase process. In this also called consideration stage (David Court, 2009), the largest number of brands takes place, but since today’s customers are awash in choices, it is eventually reduced based on other factors. This study reveals that consumers could change their preference in favor of an unknown brand if