The Sustainability Of The Wine Tourism Industry

The winery industry can be categorized into red and white wine segments. The red wine segment, measured by tonnage of varietals crushed, has grown at a compounded annual rate of 4.7% for 10 years from 1989 to 1998, and a year over year growth rate of 8.2% from 1998 to 1999. Judging by the strong growth rate experienced in the red wine segment, it is reasonable to conclude that the red wine segment is in the growth phase of the life cycle model. In addition, production of red wine varietals which are relatively unknown such as syrah and sangiovese nearly doubled in a year from 1998 to 1999. The white wine segment, however, is at the mature phase of its life cycle as the segment shrunk slightly by 0.42% from 1998 to 1999. Overall, the industry is still at the growth stage lead by growth in the red wine segment.

The structure of the wine industry is quite different around the world. The barrier to entry is relatively higher in the New World than in the Old World. Referring to the market data on the level of concentration in 1998, people can see a few players dominate the markets in Australia and the U.S. while the level of concentration is quite low in Europe. Therefore, the rivalry in Old World is intense there.

The dynamics of the global wine industry are better understood through a brief history of wine as well as an overview of the wine making process. Some countries have longer historical and cultural ties with wine then others and that can affect the quality and perception of the product in the eyes of the consumer. Also, the conditions in which the wine grapes are raised and the processes used to make the wine can create a superior wine and therefore a competitive advantage.

Wine production involves two parts of economic activity – viticulture and wine making in the winery. In the global context, wine production is dynamic due to the influence of globalization, technological advancements and extensive research. These have essentially influenced the nature, spatial patterns and the ecological dimensions of the wine industry.

The Niagara Wine Trail is currently in a period of growth. In the last few months several new wineries have been added to the trail and the trail has begun its expansion towards Rochester. Along with this growth the trail has continued to increase its number of visitors. Along with local customers the trail also sees many visitors from Canada, Rochester, Finger Lakes area,

1.Discuss critically the competitive advantages of New World wine producers and contrast these against their Old World competitors.

Much of California’s wine regions parallel in their respective histories. However, what sets Napa Valley apart is its rich collection of individual growers and producers dedicated to furthering the reputation of the region from the very beginning. Importantly, its unique location provides ecological serenity for the production of wine from its expansive variety of soils to the balancing effect of its climate.

Often I speak about vineyards that when you step through the tasting room doors it feels like you are home. At Mystic Hills Vineyard in Paso Robles you truly are in the home of the owners Joel and Judy Cox. Joel being highly successful in the movie industry as a film editor for the last 40 years and reaching retirement age, he and Judy decided to step into a family dream and pursue their passion of making wines. Both love the Paso Robles region and in 2004 Joel and Judy purchased 14 acres in King Ranch in San Miguel. Neither had experience in growing vines and making wines. But Joel being a perfectionist and with Judy managing the winery and actively taking courses at UC Davis and College of the Canyons to increase her knowledge of viticulture,

This sleepy town at the foot of the round and rolling Blue Mountains is quickly becoming one of North America’s premier wine destinations. The effects can be seen even for the casual first-time visitor to Walla Walla. Home prices have risen rapidly, excellent new restaurants keep adding to an

Napa Valley is home to hundreds of wineries, offering first-class wines that are renowned around the world. In addition to taking in the assortment of wines, the wineries offer panoramic views, impressive architecture, elegant art, a rich history, gardens and an escape from the world. Each winery is unique and offers different features and benefits than the other wineries. The panoramic views, architecture and art are just three features to consider when choosing wineries to visit in Napa Valley.

In 2001 there were over 1 million wine producers worldwide, and no firm accounted for more than 1% of global retail sales. Because of this, it would be nearly impossible for the Robert Mondavi winery to dominate sales in any region. Due to Mondavi’s efforts, the winery became one of America’s most innovative,

The United States wine industry is a 12 billion dollar industry and is composed of 7,000 wineries and around 1,800 different companies. The three major companies within the industry are Constellation brands, E&J Gallo, and The Wine Group Inc. The industry has made its way through the economic crisis at a better rate than some of the other U.S industries however in order for them to continue to see any type of growth it is important that they acknowledge their issues and find ways in which they can rectify them. The majority of the issues among the industry are problems that cannot be directly controlled by individual wine companies. Therefore it is imperative that wineries find away to use these issues to their

This report examines environmental sustainability at three wine making organisations. This is a qualitative research to explore how often the organisations provide concern related with environmental sustainability issues of a wine production. Interviews have used to collect information about environmental issues and activities to deal with the problems in the three companies. The interviews have produced amounts of contextual data that should be analysed to get key information related with the aim of research. NVivo10 is used to analyse the information about what prominent issues of the environment and effort to solve the problems in each organisation. Then, combining any significant issues across three organisations to conclude their focus on dealing with environmental sustainability.

Every living being are directly or indirectly depend on natural environment. Sustainability helps to balance financial, social, and environmental factors to facilitate responsible business decision making over the immediate and long term. . Sustainability refers to meeting the needs of present generation without compromising the ability of future generations to meet their own needs (Oxford University press 1987, p.43). Sustainability is also being protective and aware of use of natural resources and development that meets the need of present and everything that is need for our survival and well being depends, directly or indirectly on our natural environment. According to Environmental Protection Agency (EPA) Sustainability is

In the most recent years, domestic sales of wine has declined constantly. The wine consumption is becoming more occasional. This is partially due to an aggressive anti-alcohol campaign and driving restrictions set by the local government, but also facilitated by a lack of marketing strategy: the wine market is loosing touch with the youth (the average age of wine drinker is gone up from 35 to 55) and young people are getting more keen to beer or alcohol pops.