Tourism Destination Marketing

New technologies offer services and products that otherwise would be too difficult, costly, or time-consuming and the Internet allows traditional competitors to introduce new products and services and lure customers away. It helps a lot in cost saving.

You should develop information provided in P1. You need to consider why these links exist and why relationships are formed, explaining how they affect the organisations concerned. E.g.

Online marketing is an important step for a company to take. There are several advantages that come from online marketing for retail. In order to know those it would be beneficial to know the various kinds of online marketing methods that exist to clients looking to succeed in online marketing. Those methods include banner placement, internet search engine placement, search engine optimization, e-mail newsletters, link building, article submission, affiliate marketing, online direct selling, pay per click advertising, and online public relations (Livnat, 2009). All of these methods allow companies to reach customer bases in one way or other. Below is listed key advantages related to marketing retail online.

I believe the internet has created a more competitive market. This competitive market has many buyers and sellers. There are many standardized to individualized products in this market. There are really no real barriers to market entry or exit. The Internet has become a platform that has completely changed the way a company can do business. The internet has allowed small business to become multinational operators because of the market chosen. Price and product quality decision can be made using this market because research

Hawaii’s beautiful terrain, clear ocean waters, and year around tropical climate temperatures, combined with the people’s Aloha and welcoming spirit has made the islands one of the most attractive location in the world to visit. In 1997, 158,000 individuals visited Hawaii each day, and the annual tourist arrival count was 6.8 million. (Luciano). Although Hawaii’s tourism business has improved the socio-economic condition for many that has made Hawaii their home, there have been negative impacts to Native Hawaiians with second and third order effects that go unseen behind the ocean front hotels, luaus, and tourist attractions. Hawaii has become a major tourist destination that receives over six million visitors per year. One of a major contributor to the Hawaiian economy, so much that it generates 10 billion dollars per year to the economy. (Lukasz). Because of tourism, the negative impact on the Native Hawaiians has been eye opening for the economic effects and even globalization. At home, specific negative effects include overbuilding to accommodate increased population densities, low income jobs, and mistreatment from tourists.

Lured by the promise of sandy shores and tropical paradise, people from all around the world find themselves drawn to the beautiful Hawaiian Islands. Ideal with its depiction of exotic dancers, surfing luxurious waves, and lush climate Hawaii truly seems to be the perfect getaway. However upon closer inspection, it becomes clear that the media's portrayal of Hawaii is not entirely accurate. Since the tourist industry is able to smooth over any troublesome detail that could create damage to their profit, many remain unaware of the problems being faced.

Fiji is known for its rich culture and the tropical atmosphere. It is one of the world’s most top surfing countries. Every single thing in one place can determine what makes a place different. Fiji is known for volcanoes and beaches. Being composed of over 333 islands, Fiji has several regions. of those 330 island, only about 110 are permanently inhabited. Some areas are tropical in Fiji, and some are hot and some are grassland and mountains and some are just all of these climates and areas. Fiji is perfect for family fun and trips because of all the amazing activities. Also, Fiji’s volcanic history resulted in the creation of coral reefs teeming with life. Making this a popular snorkeling and scuba diving destination. Fiji is rather isolated

The internet offers the potential to achieve a global market success for any business. Businesses that go online increase their opportunities to reach their target market and is cost effective when compared with other forms of marketing. It creates opportunities, benefits and challenges for a business but in the long run is worth it for the added publicity and hopefully profits. Going online has benefited many organisations including Tesco PLC. I will be using Tesco as my example of the benefits, opportunities and challenges for a business by using the internet. Tesco has operated on the Internet since 1994 and started an online shopping service named 'Tesco Direct' in 1997 which

Most commonly known for its business in selling Fiji Water, Fiji has much more to offer than a bottled beverage. This tropical country, located within the South Pacific Ocean, is composed of hundreds of differently sized islands, which are populated with multiple ethnic groups. With its lively culture, beautiful land, and warm, welcoming climate, this country is an ideal destination spot for tourism, and attracts people from all over the world. Furthermore, as a country with a rich history, a diverse civilization, and features like no other, Fiji stands out as an interesting place in our world today.

Are there lots of sandy beaches? Forest or jungles? Villages, towns, or developed cities? What parts of the island (if any) are developed, and what parts (if any) are left untouched?

One of the greatest is the simple fact that online sales allow a retailer to expand their current customer base without the added costs of opening and operating any additional physical brick and mortar locations. This type of business model also offers lower overhead expenditures, higher profit margins, and the ability to do business on a global scale 24 hours a day, 7 days a week. Even better, the target market could be anyone, anywhere!

The country is a set of islands formed by underwater volcanoes and located in the South Pacific Ocean about halfway between California and Australia. It is comprised of over 100 islands divided into archipelagos or island groups. There are five distinct archipelagos: Austral, Gambier, Marquesas, Society and Tuamotu. The capital city is called Papeete located on the island of Tahiti, and the official language is French. According to the World Bank, the population is an estimated at 276, 000 and the currency is CFP franc.

Online shopping has been growing since businesses put the first online store on the web, now you can shop from anywhere around the world and have it shipped to you directly. Comparing the product against other online store competitors; making it easier to find the best price on the web. You can research the product and make sure this is what you need before buying it. The internet is a twenty-four hour shopping center, you can shop at whatever time you want and wherever you have time for it, making it more convenient to use online shopping. Using it can create more time for the things you would like to do. The negative side of online shopping is you have to wait until the product is shipped to you. The shipping and handling charge is increased for more expedited shipping. There are instances you pay more in shipping than you do for the actual product. Beside shipping charges to purchase, there are shipping charges when you need to return the product back. Also there are those computer problems that can appear; you do not always know if your personal bank information is being

carefully assessed. The objective of this tourism plan is to show the possibility of developing a

Businesses that use internet as a marketing tool have the advantage of reaching many customers within a short period of time. Marketing over the internet enables the businesses to overcome the