Trader Joe's Case Study

816 Words Feb 28th, 2014 4 Pages
Case Study: Trader Joe’s
In 1958, Trader Joe’s first began as a small convenience store named Pronto Markets. Trader Joe’s didn’t receive their Trader Joe’s name until 1967 when they opened up a store in Pasadena. Mr. Coulombe had transferred his stores into an oasis of value and started putting innovative, hard-to-find foods in the Trader Joe’s name. By doing this Trader Joe’s was able to cut costs and save you money. In 1979, Mr. Coulombe sold the Trader Joe’s chain to the Albrecht’s, own about 9,000 Aldi markets in the United States, Europe, and Australia.
“Value” is a concept that both Mr. Coulombe and the Albrecht’s take very seriously. Value not only means providing great prices on great products—no sales, no gimmicks, no
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If I were in this situation I would seek out my supervisor and see what their opinion on starting or enrolling into a mentorship program. This would allow me to meet with my supervisor one a week or twice a month to seek additional training and advise on how to handle specific situations. During my first few days I would meet with my crew and introduce myself and answer any questions they may have about the management change. At Trader Joe’s they pride them selves on taking responsibility, leadership, teamwork, and customer orientation. Managers are promoted from within and all go through training before they are promoted. This will help managers when establishing themselves to their staff.
Trader Joe’s demonstrates planning by carrying unique products at a low cost within a fun atmosphere. Trader Joe’s organizing skills are apparent due to their method and drive to find unusual foods from around the world, contract directly with manufacturers, and label their products with catchy phrases and by maintaining a small stock of each product. Leadership was exemplified by hiring employees with job skills such as being “ambitious and adventurous” and providing a laid-back atmosphere both for their workers and customers. Their employees had higher pay rates than those that worked for their competitors and had great benefits. Due to the fact that managers are hired from within, they had an ultimate knowledge base of how the

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