Underrepresented In Women's Sports

Across the world, society holds men and women to different standards. There are precise gender roles and stereotypes that are well established. In the western world, women are supposed to be nurturers, cleaners, and the chef. Whereas men are perceived as strong, independent, and athletic. When these social norms are broken, it is not uncommon for specific labels to be given, such as being called a lesbian. Over the past few centuries, these stereotypes and gender roles have been challenged by many women and feminists. An area where these stereotypes and gender roles have been under scrutiny and analyzed is in the world of sport and physical activities. However, traditional female stereotypes continue to conquer. Gender inequality has accomplished small victories but is still an enormous part of sports which is evident through the little recognition received for competitions along with the difference between men’s and women’s professional level of sport, being looked at as attractive instead of being talented, and the very few female coaches. Eventually, there is hope that the sports world will not be considered the masculine domain, and there will no longer be a legacy of bias against the female athlete.

While participation of women in sports has increased, the media representation of women in sports remains problematic. Even the most talented elite female athletes like Michelle Kwan and Monica Seles are portrayed in a sexual fashion, as a way of deemphasizing their athleticism and neutralizing any possible threat they might seem to pose to male viewers. Very few male athletes are portrayed in such an objectified manner; they are portrayed as competitors first and foremost, not as personalities. Also, the media coverage of athletes is disproportionately focused on male athletes. The coverage of female athletes tends to stress individualized female sports where women can be sexualized like tennis and figure skating, versus competitive team sports like basketball and soccer.

This article talked about the daunting unequal media coverage in sports of male sports teams in comparison to females.They researched the true differentiations of coverage between men and women sports. The actual percentage difference of coverage of male vs female sports discovered in their research truly is unfathomable. Men’s sports receive 96.3% of the airtime, women’s sports 1.6% and gender neutral topics were 2.1%. When you think back about twenty years ago and the coverage of media people tend to think that America is generally trending positively forward, however that is not the case for the coverage of women's athletics. It has actually gone down since then. Although on the scarce occasion that they are feature in the news, more often than not they are conveyed in the stereotypical way: as wives, girlfriends, or mothers. When media is highlighting these aspects instead of their talent, hard work or success it takes away from their image as an athlete and it demonstrating that it is acceptable to do so in society. However if male athlete achieved equal success and he was a father, that

On television it may seem that women athletes are treated the same like the males, but there is more than just what we see. Women receive no encouragement to participate in sports, and neither are they receiving a sufficient amount of support or getting enough attention from the media. However, it is unfair when females participate in a particular sport and are referred to as the “sexy competition”

The purpose of this research is to bring attention to the lack of women’s sports coverage in the media and show how male sports have taken priority over women’s sports.

Women’s equality is an issue that has been around for awhile. While women have been given many rights to increase equality, including the right to vote and go to college, the problem hasn’t completely vanished. One area that still sees this is in sports. Women’s sports do not draw nearly as many fans and are not covered in the media as much as men’s sports, pay differences between male and female athletes are large, and female athletes have to wait longer to start their professional career than men, which risks their professional career before it even starts.

Turn on a sports channel, odds are it is a male sport or the talking of men in sports playing. The odds that this is true is because according to the Washington Post, “in 2014, ‘SportsCenter’ dedicated just two percent of its highlight program to women’s sports” (Talbi). That would mean that they could go nearly an entire show and only mention women once. Women compared to men in their image of their respective sports is incredibly less. Women are shown as more of an attractive side while men are shown as more heroic or athletic. Studies have been taken showing how unfair women are shown in sports compared to men. How does the attractiveness and athleticism of women’s sports play a role in their sponsorships and media portrayal? Women’s attractiveness

Sport has been one of the most important socio-cultural learning experiences for males and females. Sports provide an amazing release for people of all ages. People are requested and welcomed to play sports at any age. Sometimes there are many limitations due to personal reasons that restrain people from participating in sport such as money, peer pressure, location, etc. For the last century males are expected to be strong, independent, and athletic. Male athletes masculinity symbolizes an image of physical health, and sexual virility throughout their bodies as well. Nowadays, women’s participation in sports is becoming popular but it is still overshadowed by men’s. According to the Women’s Sport Foundation before the title IX “given equal athletic opportunities, women will rush to fill them; the remaining discrepancies in sports participation rates are the result of continuing discrimination in access to those opportunities” (“ Title IX Myths and Fact”). Under the title IX, female has the playing field been. Women now can participate in many sports, which were only played by men before. However, the main reason that female usually do not participate is due to gender inequity. Some of people believe that the inequity in sports has not changed over the years, especially opportunities and benefits. Although sports provide opportunities for both males and females, female participating in sports generally have less opportunities to

Another issue facing females in sport influencing the pay gap is sponsorship. Currently corporations are tending to steer away from being major sponsor for national female teams, choosing to be the 35th sponsor of dominant male sporting codes (Burke, 2016). This segregation by corporations is teaching society to undervalue female sport. What has caused this? Simply, “ongoing history of the dominance of male sport” has influenced sponsors to deviate from females (Crosswhite, 2016).

December 11th,1995 was a much different time compared to today. After deciding to explore the New York Times sports archives I discovered that articles have drastically changed over twenty years. It was extremely surprising when comparing the number of articles written daily in 1995 in relation to how many are written on a daily basis today. Twenty-one stories were covered on December 11th twenty years ago compared to the astonishing 155 written on December 11th, 2014. Out of the twenty-one stories not one had any reference to females within any sport; all twenty-one of the articles were directed toward male professional sport. The majority of the articles were tailored towards Football, Basketball and Baseball, all mainstream sports. The

With the rise of feminism, gender inequality has been quite the topic in todays time. With the wanting of equal rights and treatment it has been pointed out as per which all places males have the hegemonic overview and women are the oppressed; one of the areas where its unequal in gender is in sport. This paper will examine and break down the issues regarding sex and gender biases within sports in modern day media and how it can be resolved.

People are found to watch male sporting events rather than women’s and the ratings have been really low. This is an example of the media gendering women and making them not as important as men in an activity. In this study they also found that women were seen as a joke when being portrayed and they would be laughed at. People would call their sports “gag sports” but today it has decreased. There are rare occasions that this will still happen to women and this shows that women are being gendered by media. People still today do not take women sports seriously and attendance is still at a decline because people think of sports as a guy thing. In advertisements they also show how men are perceived to be better than women in different

From the three network affiliates they studied, they found that 96.3 percent of the coverage was for men’s sports and women only received 1.6 percent (Messner and Cooky 4). When analyzing the coverage of Sports Center, which is arguably the most popular sports show on television, they found that women still only received just 1.4 percent of their coverage (4). This study also found that 100 percent of the Sports Center programs had a lead story that was about men’s sports (4). Even the most renowned and credible sports show, which only shows sports all year long, does not even provide women’s sports with equal attention. Even more shocking than this was that the study also revealed that reporters devoted more coverage to men’s sports that were out of season than they did women’s sports that were actually in season (4). This can be extremely disrespectful to female athletes when their sport is pushed aside and ignored so that a men’s sport that is not even being played can be covered by the media. These women put all their effort into performing their sport at the highest level, but their media attention gets replaced by men who are in their off-season.

In the last one hundred years women have made tremendous inroads in many facets of life. Of that there can be little doubt. Women may now hold jobs, own property and participate in professional sports. Today women can compete in sports, once a vestige of male domination; there is now room for women in that arena. But even today women in sports are not portrayed in the same light as their male counterparts. To a large degree this is because of today's cultural ideal of women.

Women have always been the minority in the world even today: that is in the work force or even in sports. Title IX, an act that was made by the United States Congress in 1972, said that no one should be denied to play, receive financial aid, or discriminate to any education program or activity that pertains to only one sex (Senne 1). This act was a step towards improving female participation and lessening discrimination, but the stereotypes that most of society believes in still exist. This is one of the main reasons why women are discriminated when it comes to sports; by limited payroll, limited media coverage, and stereotypes.