Unit 4 D1 Btec Level 3 Business

1022 Words Jun 20th, 2014 5 Pages
D1- Evaluate the appropriateness of information used to make important strategic decisions.

The Coca Cola Company is an American beverage corporation, manufacturer, retailer and marketer of non-alcoholic beverage concentrates and syrups, which is headquartered in Atlanta, Georgia.

One department at Coca Cola is the financial department. The financial department uses on screen communication, this allows them to create data on the company’s financial assets. They use on screen communication to present databases, charts and a budgeting table for the company. A strategic decision that this department has made is to buy the remaining shares in Innocent drinks company. “The London company’s sales have grown 89% a year from £16.7m in 2004
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One department at Coca Cola is the marketing department. They use the following piece of information such as Web-Based communication. They use Web–Based communication to maintain a secure and effective way of communicating within the corporation. A strategic decision that the IT department has made at Coca Cola headquarters is to upgrade its current communications platforms. (Coca-Cola Enterprises Embraces Microsoft Software-plus-Services to Unify Its Workforce, 2008) Coca Cola did this because the current platform did not encourage new innovation and collaboration that was required to take it to the next level and compete in an increasingly demanding economic environment. The purpose of this strategic decision was to allow the Employees to connect to the corporate network and make their communications more efficient.

Its old platform was based mainly around e-mail, which was unable to reach its largely mobile workforce and did not allow the company email service to connect with employee’s mobile phones. Their current platform which the companies uses is an Intranet portal to support worldwide collaboration and communication of corporate strategy which is provided by Microsoft® Online Services and Microsoft on-premises software. Another advantage of using this information for this decision
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