1-What are the the inputs, processing, and output of UPS’s package tracking system. Describe what technologies UPS used. 2-What strategic business objective do UPS’s information address?

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
Section2.1: Boltbus Offers Affordable Transportation For Tech-savvy Consumers
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Answer these questions from the case study !

1-What are the the inputs, processing, and output of UPS’s package tracking system. Describe what technologies UPS used.

2-What strategic business objective do UPS’s information address?

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