3 What are the characteristics (e.g., age, income, edu- cation) of the target market customers for the follow- ing products or services? (a) National Geographic magazine, (b) Chobani Greek Yogurt, (c) New York Giants football team, and (d) Facebook.
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3 What are the characteristics (e.g., age, income, edu- cation) of the target market customers for the follow- ing products or services? (a) National Geographic magazine, (b) Chobani Greek Yogurt, (c) New York Giants football team, and (d) Facebook.
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- What are the characteristics (e.g., age, income, edu-cation) of the target market customers for the follow-ing products or services? (a) National Geographicmagazine, (b) Chobani Greek Yogurt, (c) New YorkGiants football team, and (d) Facebook.What are the characteristics (e.g., age, income, education) of the target market customers for the following products or services? (a) National Geographic magazine, (b) Chobani Greek Yogurt, (c) New York Giants football team, and (d) Facebook.2) Describe the primary (main) target market for “The RUNNING ROOM” using 3 valid segmentation variables. (3 valid points of description x 1 mark each = 3 marks) RUNNING ROOM
- Which of the following areas are affected by BI? a. All of the above b. Customer relationship management c. Revenue d. SalesSelect the least appropriate option. Analytics provides the competitive edge with it company can gain insights into - a. Customer demand b. Business efficiency c. Operational productivity d. Timely report generationThe types of stories sellers can use with customers include: Group of answer choices compare and contrast stories, success stories, failure stories, a., b. c. above b. and c. above
- 2) Describe the primary (main) target market for “The Running Room” using 3 valid segmentation variables. (3 valid points of descriptionKid Stuff? Determining the Best Positioning Strategy forAkron Children’s Hospital , Develop the Approach (Theoretical Framework, Research Questions, andHypotheses) that is corresponding to the identified marketing researchproblem(s).Develop an integrated marketing communication plan, covering a 12-month period, for the launch and rollout of a fictional new product or service. The product that our team is using is cerassie tea. 1. Identify and describe at minimum 3 possible consumer segments
- a) For each of the following data mining tasks, explain the main concepts, typical data input and Information or intelligence outputs. i) Basket Analysis (Supermarkets) ii) Sales Forecasting iii) Database Marketing iv) Market Segmentation v) Innovative products planningProduct: Amazon Echo & Alexa Devices Choose one market segment for your product and describe that segment in as much detail as possible. You need to explain the common need/want of potential customers in the segment, the demographic characteristics of the segment, the psychographic characteristics of the segment, and the geographic characteristics of the segment.Answer the following question stated in a paragraph. “An error they are making with market segmentation” *article is listed below Product Case Study Sam and Micaela first met while studying marketing at San Juan College. Both were ambitious and had plans to run their own businesses. Over time they decided to start a business together. Initially they spent many months discussing what sort of business they should go into. They considered various service businesses, like consulting or an internet- based training offering. However, it was eventually an opportunity in the children’s toy market that appeared to have good potential. They had observed that parents were becoming increasingly time-poor and, as a result, had less time to spend with their children. And in order to compensate for this, the parents typically spent large amounts on their children to entertain them. Obvious examples were the success of PlayStations, iPads, PC’s, and mobile phones. Sam argued, “these are big ticket…