3.3.5. Table 5: Historical Demand Year 2015 2016 2017 2018 2019 Target number of populations 112,491 113,706 114,934 116,175 117,430 Market Segmentation 40% 40% 40% 40% 40% Segmented Willing to try Target Market Percentage Projected Target Market MCR Demand Monthly Months in a Year 12 12 12 12 12 Demand per year Segmented = Target Number of Population x Market Segmentation Projected Target Market = Demand Monthly = Projected Target Market × MCR Demand per year = Demand Monthly x Months in a Year Segmented x Willing to try x Target Market Percentage %3D
3.3.5. Table 5: Historical Demand Year 2015 2016 2017 2018 2019 Target number of populations 112,491 113,706 114,934 116,175 117,430 Market Segmentation 40% 40% 40% 40% 40% Segmented Willing to try Target Market Percentage Projected Target Market MCR Demand Monthly Months in a Year 12 12 12 12 12 Demand per year Segmented = Target Number of Population x Market Segmentation Projected Target Market = Demand Monthly = Projected Target Market × MCR Demand per year = Demand Monthly x Months in a Year Segmented x Willing to try x Target Market Percentage %3D
Essentials of Business Analytics (MindTap Course List)
2nd Edition
ISBN:9781305627734
Author:Jeffrey D. Camm, James J. Cochran, Michael J. Fry, Jeffrey W. Ohlmann, David R. Anderson
Publisher:Jeffrey D. Camm, James J. Cochran, Michael J. Fry, Jeffrey W. Ohlmann, David R. Anderson
Chapter2: Descriptive Statistics
Section: Chapter Questions
Problem 2P: The following table contains a partial list of countries, the continents on which they are located,...
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