3)What is the strategic significance of incorporating telecommuting within organizations?Please refrain from using the information shared in this case as an answer. The response should be based on your analysis and critical evaluation. It is expected that you support your answer with the course content. The case should only be used as background information. Part I: Yahoo Cuts the Cord on TelecommutingNot everyone thinks telecommuting is ideal for their organizations. In early 2013, MarissaMayer, who had been named Yahoo's new CEO less than a month earlier, ended telecommutingat the struggling Internet-search company. Yaho0's decision surprised people becausetelecommuting is particularly prevalent in high-tech industries, particularly in Silicon Valley,where Yahoo is located. How could the firm hope to compete for employees in the area if itended telecommuting? One tech news outlet called it "the worst decision Marissa Mayer hasmade in her tenure as Yahoo CEO."Silicon Valley isn’t the only place where telecommuting has taken off, however. Across thecountry, the number of employees telecommuting has grown by about 75 percent in the past 6years. According to some statistics, more than 3 million people, or roughly 10 percent of theworkforce, telecommute full time, and an estimated 16 percent telecommute one day a week.Many firms have embraced telecommuting, claiming that it leads to more productivity and abetter work-life balance.However, a recent survey by the independent research firm ORC International found that roughly75 percent of people in the American workforce have never commuted. And although most ofthe people surveyed thought telecommuters were very productive, 29 percent of them said theybelieve telecommuters spend most of their time "goofing off." Reportedly, Mayer learned thatmany of Yahoo's telecommuters weren't logged onto Yahoo's intranet when they were supposedto be and that the company's offices were nearly empty on Fridays. It's also likely that Mayerthought some synergy was being lost by telecommuting because it left fewer Yahoo employeescommunicating face to face with one another. The memo Yahoo sent its employees announcingtelecommuting would be discontinued read: "It is critical that we are all present in our offices.Some of the best decisions and insights come from hallway and cafeteria discussions, meetingnew people and impromptu team meetings."James Surowiecki, a writer for The New Yorker, agrees with Mayer. "It's possible to haveconversations like this online. But in most organizations they don't happen." For a firm such asYahoo that relies on the next great idea to stay ahead of the pack, that could be a seriousdetriment. In addition, much of the value that gets created in a company occurs when workers arein close proximity to one another and teach and learn from each other, Surowiecki says. He notesthat it's telling that companies such as Google have outfitted their campuses with every perkimaginable to encourage employees to show up at the office.Lastly, it's possible Mayer doesn’t think telecommuting is necessarily a bad practice but that afirm's HR and other policies can't be set in stone if the company is going to adapt to changingbusiness conditions. In other words, firms have to tailor their HR strategies and the design ofjobs to meet the conditions they are facing. And the conditions Yahoo is facing as it struggles tokeep pace with its competitors are currently dire.

Telecommuting is the process in which employees do not have to report to their offices and they can…

3)What is the strategic significance of incorporating telecommuting within organizations? Please refrain from using the information shared in this case as an answer. The response should be based on your analysis and critical evaluation. It is expected that you support your answer with the course content. The case should only be used as background information.

3)What is the strategic significance of incorporating telecommuting within organizations? Please refrain from using the information shared in this case as an answer. The response should be based on your analysis and critical evaluation. It is expected that you support your answer with the course content. The case should only be used as background information.

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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