7.5%. A project has been proposed to create a new business line, and your manager asks you to calculate the NPV assuming the

Entrepreneurial Finance
6th Edition
ISBN:9781337635653
Author:Leach
Publisher:Leach
Chapter10: Valuing Early-stage Ventures
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You are an analyst in the Finance department at a conglomerate, where the CFO believes the cost of equity is 10% and the WACC is 7.5%. A project has been proposed to create a new business line, and your manager asks you to calculate the NPV assuming the project is funded entirely by equity.  Should you discount the CF’s using a) 10%, b) 7.5% or c) some other rate? Why?

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