A company launches an advertising campaign of its new product on TV, radio and in print media in an area where 30% watch TV, 50% listen to the radio and the rest rely on newspapers for all information. It is estimated that a person who sees the advertisement on TV will buy the product with probability 0:6. A person who has heard it on radio is expected to buy the product with probability 0:3 and seeing the advertisement in print will convince a person to buy the product with probability 0:1. A consumer, chosen at random, is found to have purchased the product. What is the probability she heard about the product on radio ?

Holt Mcdougal Larson Pre-algebra: Student Edition 2012
1st Edition
ISBN:9780547587776
Author:HOLT MCDOUGAL
Publisher:HOLT MCDOUGAL
Chapter11: Data Analysis And Probability
Section11.8: Probabilities Of Disjoint And Overlapping Events
Problem 2C
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A company launches an advertising campaign of
its new product on TV, radio and in print media
in an area where 30% watch TV, 50% listen to
the radio and the rest rely on newspapers for all
information. It is estimated that a person who
sees the advertisement on TV will buy the
product with probability 0:6. A person who has
heard it on radio is expected to buy the product
with probability 0:3 and seeing the advertisement
in print will convince a person to buy the product
with probability 0:1. A consumer, chosen at
random, is found to have purchased the product.
What is the probability she heard about the
product on radio ?
Transcribed Image Text:A company launches an advertising campaign of its new product on TV, radio and in print media in an area where 30% watch TV, 50% listen to the radio and the rest rely on newspapers for all information. It is estimated that a person who sees the advertisement on TV will buy the product with probability 0:6. A person who has heard it on radio is expected to buy the product with probability 0:3 and seeing the advertisement in print will convince a person to buy the product with probability 0:1. A consumer, chosen at random, is found to have purchased the product. What is the probability she heard about the product on radio ?
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