A customer is a person or organization that transacts with a business person or business organization to buy goods or services for monetary or other valuable considerations
A customer is a person or organization that transacts with a business person or business organization to buy goods or services for monetary or other valuable considerations
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Directions: Read each statement carefully. In a separate sheet of paper, write TRUE if the statement is correct and FALSE if the statement does not fit the description
1. A customer is a person or organization that transacts with a business person or business organization to buy goods or services for monetary or other valuable considerations. 2. Customer Relationship Management can take on many forms-salespersons assistance, product delivery, technical advice, help desks, or other means.
3. Companies can best manage customer service quality by establishing service objectives with specific and measurable targets.
4. Customer service is a process of managing an organization's interactions with current and future customers.
5. By Knowing the value or worth of its customers, a company can focus its resources in attracting and keeping the "right" type of customers.
6. The customers are the lifeblood of any business. 7. The business is the one responsible for sealing the deal with customer.
8. A customer's lifetime value can be based upon the potential value and profitability of his/her relationship with the company.
9. Organizations must constantly bear in mind that it is better exceed customer service expectations than to simply fulfil or underachieve them.
10. In order to ensure the consistency of customer service quality, organizations conduct rigid customer service training and assess seldom how well services are delivered
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