Alice Smith owns a very successful business manufacturing men's clothing.  Her business which is located in New York sells to customers throughout the United States.  Alice wants to sell her clothing in Germany.  She has never before sold her clothing in any country other than the United States.Explain two methods that Alice Smith could use to sell her clothing products in Germany.  Discuss the advantages of each method and identify the one method you would recommend that she use and explain why you recommend that method.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter12: Developing And Managing Products
Section12.1: Sriracha Heats Up The Hot Sauce Market
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 Alice Smith owns a very successful business manufacturing men's clothing.  Her business which is located in New York sells to customers throughout the United States.  Alice wants to sell her clothing in Germany.  She has never before sold her clothing in any country other than the United States.Explain two methods that Alice Smith could use to sell her clothing products in Germany.  Discuss the advantages of each method and identify the one method you would recommend that she use and explain why you recommend that method.

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