Apex Motors manufactures luxury cars and sport-utility vehicles. The most likely customers are high-income men and women, and company managers want to initiate an advertising campaign targeting these groups. They plan to run 1-minute spots on business/investment programs, where they can reach 7 millionwomen and 4 million men from their target groups. They also plan 1-minute spots during sporting events, where they can reach 2 million women and 12 millionmen from their target groups. Apex feels that the ads must reach at least 37 million women and at least 32 million men who are prospective customers. (a) Write the inequalities that describe the constraints on the number of each type of 1-minute spots needed to reach these target groups. (Let xrepresent minutes of business/investment program ads, and let y represent minutes of sporting events ads.) constraint on millions of women reached constraint on millions of men reached x ≥ 0 constraint on ad minutes, business/investment y ≥ 0 constraint on ad minutes, sporting events
Apex Motors manufactures luxury cars and sport-utility vehicles. The most likely customers are high-income men and women, and company managers want to initiate an advertising campaign targeting these groups. They plan to run 1-minute spots on business/investment programs, where they can reach 7 millionwomen and 4 million men from their target groups. They also plan 1-minute spots during sporting events, where they can reach 2 million women and 12 millionmen from their target groups. Apex feels that the ads must reach at least 37 million women and at least 32 million men who are prospective customers. (a) Write the inequalities that describe the constraints on the number of each type of 1-minute spots needed to reach these target groups. (Let xrepresent minutes of business/investment program ads, and let y represent minutes of sporting events ads.) constraint on millions of women reached constraint on millions of men reached x ≥ 0 constraint on ad minutes, business/investment y ≥ 0 constraint on ad minutes, sporting events
College Algebra (MindTap Course List)
12th Edition
ISBN:9781305652231
Author:R. David Gustafson, Jeff Hughes
Publisher:R. David Gustafson, Jeff Hughes
Chapter6: Linear Systems
Section6.8: Linear Programming
Problem 5SC: If during the following year it is predicted that each comedy skit will generate 30 thousand and...
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Apex Motors manufactures luxury cars and sport-utility vehicles. The most likely customers are high-income men and women, and company managers want to initiate an advertising campaign targeting these groups. They plan to run 1-minute spots on business/investment programs, where they can reach 7 millionwomen and 4 million men from their target groups. They also plan 1-minute spots during sporting events, where they can reach 2 million women and 12 millionmen from their target groups. Apex feels that the ads must reach at least 37 million women and at least 32 million men who are prospective customers.
(a) Write the inequalities that describe the constraints on the number of each type of 1-minute spots needed to reach these target groups. (Let xrepresent minutes of business/investment program ads, and let y represent minutes of sporting events ads.)
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constraint on millions of women reached | |
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constraint on millions of men reached | |
| x ≥ 0 | constraint on ad minutes, business/investment | |
| y ≥ 0 | constraint on ad minutes, sporting events |
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