Assignment Description and Instructions: As a group of aspiring entrepreneurs, design a business plan for a service-oriented business in the tourism industry in any Caribbean country (not an existing business/company). The Business is a Land Tours called Caribbean Eco-Adventures Key Elements of the Business Plan Business and Industry Profile  This section provides an overview of the industry and market segment.  • Market size. • Growth trends. • Strength of major firms. • Significant industry trends. Business Strategy  This section describes how the company will gain a competitive advantage.

Management, Loose-Leaf Version
13th Edition
ISBN:9781305969308
Author:Richard L. Daft
Publisher:Richard L. Daft
Chapter7: Planning And Goal Setting
Section: Chapter Questions
Problem 2CFCA
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Assignment Description and Instructions:

As a group of aspiring entrepreneurs, design a business plan for a service-oriented business in the tourism industry in any Caribbean country (not an existing business/company). The Business is a Land Tours called Caribbean Eco-Adventures

Key Elements of the Business Plan Business and Industry Profile 
This section provides an overview of the industry and market segment. 
• Market size.
• Growth trends.
• Strength of major firms.
• Significant industry trends.
Business Strategy 
This section describes how the company will gain a competitive advantage.

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