Assume that the Chairman of a large Pakistani surgical instrument’s manufacturer, capable of manufacturing world-class surgical products, has appointed you as International Marketing Director. Based on thorough PEST and SWOT, devise strategies for entering in the following markets: USA England Germany

Assume that the Chairman of a large Pakistani surgical instrument’s manufacturer, capable of manufacturing world-class surgical products, has appointed you as International Marketing Director. Based on thorough PEST and SWOT, devise strategies for entering in the following markets: USA England Germany

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter9: Reaching Global Markets

Section: Chapter Questions

Problem 3DYMP

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