b. At what price must pens be sold to obtain a monthly profit of $16,000, assuming that estimated demand materializes? (Round your answer to 2 decimal places.) Price

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter19: Pricing Concepts
Section: Chapter Questions
Problem 6DRQ
icon
Related questions
Question
B. Incorrect
Problem 5-5 (Algo)
A producer of felt-tip pens has received a forecast of
demand of 41,000 pens for the coming month from its
marketing department. Fixed costs of $26,000 per month
are allocated to the felt-tip operation, and variable costs
are 35 cents per pen.
a. Find the break-even quantity if pens sell for $1 each.
(Round your answer to the next whole number.)
QBEP
40,000 units
b. At what price must pens be sold to obtain a monthly
profit of $16,000, assuming that estimated demand
materializes? (Round your answer to 2 decimal places.)
Price
Transcribed Image Text:Problem 5-5 (Algo) A producer of felt-tip pens has received a forecast of demand of 41,000 pens for the coming month from its marketing department. Fixed costs of $26,000 per month are allocated to the felt-tip operation, and variable costs are 35 cents per pen. a. Find the break-even quantity if pens sell for $1 each. (Round your answer to the next whole number.) QBEP 40,000 units b. At what price must pens be sold to obtain a monthly profit of $16,000, assuming that estimated demand materializes? (Round your answer to 2 decimal places.) Price
Expert Solution
trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 3 steps with 3 images

Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Marketing
Marketing
Marketing
ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing