Both qualitative and quantitative methods are useful and legitimate in social research. Explain how?
Both qualitative and quantitative methods are useful and legitimate in social research. Explain how?
Research is a systematic method of design to study society and social behavior.
Sociological research is the study taken by social scientists and researchers to describe, predict, explain, and control societal phenomena.
Quantitative data deals with numbers, values, and quantities of the data. Qualitative data deals with the quality of the data.
Qualitative data deals with the quality of data with open-ended questions, in-depth interviews, and observation collected from the participants in a natural setting. It is focused on creating a wider approach to an understanding of social behavior. The qualitative data is measured using adjectives and descriptive words referring to the color, appearance, texture, and other qualities, studying human behavior in-depth.
The quantitative data is measurable and is expresses in numerical forms. It is statistically analyzed, which increases the probability of accuracy in research. Data is calculated and conducted on the computer, which saves a lot of energy and resources. It provides full control for alternatives such as explanations, interpretations, and conclusions.
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