Briefly design a survey with three questions to identify the most important attributes when customers are choosing a coffee shop and how they would rank the importance of the attributes.  b/ explain how you would analyse and interpret the data for the three questions designed.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter1: An Overview Of Strategic Marketing
Section1.2: Dollar Shave Club: The Company For Men
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a/Briefly design a survey with three questions to identify the most important attributes when customers are choosing a coffee shop and how they would rank the importance of the attributes. 

b/ explain how you would analyse and interpret the data for the three questions designed. 

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