Compare qualitive and qaunatative research in healthcare. What type of data is used for each research style? How the data is selected and processed in each research type?

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter10: Marketing Research
Section10.6: Classifying Data As Primary Or Secondary
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Compare qualitive and qaunatative research in healthcare.

What type of data is used for each research style? How the data is selected and processed in each research type?

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