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dentify and briefly describe some of the forces that have resulted in increased global integration and the growing importance of global marketing.

International Financial Management

14th Edition

ISBN:9780357130698

Author:Madura

Publisher:Madura

Chapter1: Multinational Financial Management: An Overview

Section: Chapter Questions

Problem 7QA

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More and more companies are looking beyond the domestic market. Identify and briefly describe some of the forces that have resulted in increased global integration and the growing importance of global marketing.

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