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Describe the importance of social CRM in today's business environment and its impact on customer engagement.
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- Discuss the challenges and advantages of implementing social CRM.Discuss the concept of social CRM and its role in modern customer engagement.Explore the concept of social CRM and its role in modern business strategies. How can companies use social media and customer engagement to enhance their CRM efforts?
- Explain the concept of Social CRM (sCRM) and its relevance in today's social media-driven business landscape.What is crowdfunding? Explain briefly.Briefly discuss each of the five elements of the social marketing process as discussed in the text: fan acquisition, engagement, amplification, community, and brand strength.