Q: How do demographics and psychographics influence brand positioning and promotion?
A: Demographics include features or charactristics of human population such as age, gender, occupation,...
Q: Company Tour Operator corporate, Philarophy Corporate voals obje ct Ne
A: According to the question, I am assuming that you need to frame a marketing plan for a tour operatin...
Q: What are the basic principles that should befollowed in marketing to an African Americanmarket segme...
A: All marketing decisions related to targeting a customer segment are taken after the process of segme...
Q: Which of the below statements indicates a product-oriented business definition? O a. A social media ...
A: Today, when there are lot many giant players in the market, it becomes important for organizations t...
Q: Which company information should be established before developing promotional materials?
A: The promotional material contains all the important information about the company. The details as di...
Q: What type of publicity tool is used most often by nonprofit organizations?
A: Promotion in business is performed to give marketing plan an executive benefits in the market. It is...
Q: . Describe Porter’s four generic business strategies
A: Porter's generic strategies concept was described by Michael Porter in 1980. It describes how an org...
Q: How can we apply the e-commerce concept to the agricultural sector?
A: Attributes of e-commerce: 1. Global business operation without any restrictions can be done since th...
Q: What explanation would you give behind the logo you produce
A: Logo is a graphic mark by which people can recognise the brand and the service provided by the compa...
Q: Could I have a brief introduction to Pret a Manger, how they were founded and how they became so suc...
A: * Introduction - Pret a manager ( often known as Pret ) is an international franchise business orga...
Q: Are you aware of market mavens on your campus?Describe their characteristics, behaviors, andmotivati...
A: Opinion leaders are experts in a certain area who spread positive word of mouth regarding a product ...
Q: Each stage of the life cycle has its own set of requirements for entry and exit. When is the best mo...
A: The product life cycle is the distance of time from when a product is begin introduced to the custom...
Q: How has the distribution of household types inthe United States been changing? What are theimplicati...
A: This spike in the proportion of households has already been accompanied by a progressive but signifi...
Q: Chapter 7 discusses influencers.a. Who are likely to be the influencers for Tide Pods?b. How can P&a...
A: Consumer will make the purchasing decision based upon various factors. For high valued products they...
Q: Describe one or two lessons from Lockheed Martin’s Skunk Works that can be applied to implementing m...
A: Lockheed's chief engineer was Clarence "Kelly" Johnson. Skunk Works was a particular name, that was ...
Q: Describe one or two lessons from Lockheed Martin’s Skunk Works that can be applied to implementing m...
A: Lockheed is an aircraft company. Skunk Works was the name given to secret mission of this company, w...
Q: Explain what are the two primary factors that are difficult to estimate the initial market size ?
A: Any business's ability to estimate market size is crucial. It is carried out to determine the produc...
Q: Differentiation is most likely to be successful (in generating economic value) in which of the follo...
A: Differentiation is most likely to be successful (in generating economic value) in which of the follo...
Q: Describe the HLC/occupational category matrix.What is the logic for this matrix?
A: A household describes the individuals who inhabit a housing unit like an apartment, house, or single...
Q: Proposed and justify 4 strategies that Tropical Leisure can implement in the short-term to profitabl...
A: It requires a lot of heavy lifting to run a business successfully. One wrong or delayed decision and...
Q: Explain the importance of population trends on retail planning.
A: Retail planning is a process of sequential process an organization goes through in order to have a s...
Q: How can public relations be used by GM follow- ing investigations into complaints about ignition swi...
A: Public Relations includes different approaches that influence the attitude of the public, define the...
Q: Explain the market segmentation for business market of a product and it's requirement?
A: Market segmentation, at its heart, is the strategy of breaking your target market into accessible se...
Q: What is meant by interpretation?
A: Marketing Research encompasses social and political studies. Market analysis, sales forecasting, and...
Q: International marketing research is vital for companies going global. Explain briefly any TWO (2) im...
A: With the growing industries and associated competition worldwide, a business needs solid groundwork ...
Q: Which of the promotional elements described in Figure 14–2 were used by Taco Bell in its Doritos Loc...
A: The promotional tools used by the companies will influence the targeted people, then they will make ...
Q: Can you briefly assess the viability of introducing Pret a Manger to Canada to me? What business obj...
A: Pert a Manger is a well-known restaurant chain with over 450 locations across the world. Customers c...
Q: In relation to Bargaining Power with Buyers. gives examples of how this can affect company strategy
A: The concept explains that a buyer's bargaining power in a given industry impacts a seller's competit...
Q: What is strategic marketing? How can companies use relationship marketing as a competitive advantage...
A: The acts you take to draw an audience towards your business are referred to as marketing. You want t...
Q: Analyze the pricing graph. Which product price is expected to generate the most profitability?
A: The graph gives detail about the sales price and the profit in Millions. The details are discussed a...
Q: What is one benefit of Communication Networks and one implication of not applying networks in this i...
A: Communication is most important pillar of success of any team. It is sharing of ideas and thoughts b...
Q: discuss the consumer shopping and purchasing model, including the key stages in the shopping and pur...
A: Customer buying behavior - The process depicts the decision-making and actions of a customer while ...
Q: Describe the requirements for effective segmentation to be used by Nandos marketers to segment the S...
A: In the given case study, we are provided with information about Nandos, multi-national eateries, and...
Q: Write a post in which you discuss the culture of your city/county, place of business, or a nonprofit...
A: Indian religions and ideals have a strong influence on the people. Indian culture is built on the va...
Q: What lesson can we get from the essay; NETFLIX IGNITES GROWTH THROUGH INTERNATIONAL EXPANSION, BUT ...
A: Netflix is a United states streaming service provider company. It is a company that provides online ...
Q: Q 8. In depth, Describe the different categories of online intermediary. Q 9. Discuss the importance...
A: Introduction:- The phrase "internet intermediates" comprises of a large, varied, and quickly develop...
Q: Explain what are the three degrees of distribution density?
A: Distribution density means, the level upto which a product would be available in international marke...
Q: Differentiate the roles played by the host community in the industry
A: What is Host Community A ‘host community’ terms to a group of people who share a common identity a...
Q: What is meant by family decision making? How candifferent members of the household be involvedwith d...
A: Family is important in marketing process. There are many consumers in family such as, child, mother,...
Q: How have advertising agencies changed to facilitate the use of IMC programs?
A: IMC involves the integration of all the marketing tools such as advertising, sales promotion, public...
Q: What are data warehousing and data mining, exactly? How do businesses use these tools
A: Data warehousing and data mining at two important concepts in any business. The details are discusse...
Q: How can marketing managers identify opinionleaders?
A: Mobile marketing has emerged as a great medium for influencing customers in the social media marketi...
Q: How can a marketer use knowledge of how familymembers seek to resolve conflicts?
A: A method that permits two or more parties to work out a peaceful solution to a problem is known as c...
Q: Write a properly formatted e-mail informing a client that the order they placed two weeks ago for a ...
A: Email marketing - Segmentation is key in email marketing.Segmenting your audience allows you to conn...
Q: prepare an overview of the area of law. prepare it as you were explaining the area of law to a fello...
A: I cover the divorce area of law At this divorce rate is a little bit high in India. Divorce is the ...
Q: explain the various elements in the extended marketing mix to management with reference to the case ...
A: I researched the example to consider the many parts in the promotion mix; here, we can see elements ...
Q: Using the below link select one of the dashboard examples and answer the following question. htt...
A: Introduction: Meaning of dashboard: Dashboard is the visual display that displays your user's data...
Q: Grifols is a global healthcare company that since 1909 has enhanced the health and well-being of peo...
A: Running a global business requires a lot of synergy at the upper management level. Being in multiple...
Q: xplain Porter’s five forces model for H&M, a key brand in the fashion industry. Note: need every poi...
A: The said framework, archangel porter's 5 business Analysis, would be a method implementation product...
Q: What is the difference between merchant wholesalers and agents?
A: A merchant wholesaler is a company that buys products from manufacturers and resells them to busines...
- Describe Vertical integration
Step by step
Solved in 2 steps