Graphically explain the multi-channel marketing system?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter14: Marketing Channels And Supply Chain Management
Section: Chapter Questions
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Graphically explain the multi-channel marketing system?

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Multi-channel marketing system: It is a system of using many strategies to lead the business in the successful path. The companies following a multi-channel marketing system will try to reach the targeted people through as many channels. They will try to reach the customers through online as well as offline. Each customer can be reached through different channels, that's why multiple channels are used.

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