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- Describe your approach to marketing for the Home Care Agency. Who is your principal competitor? What are some strategies you can use to compete effectively? With Home Care Agency, would it be possible to partner with a competitor in producing/distributing a particular product? PLEASE EXPLAIN1) Integrated Marketing Communication- Upon learning the importance of Push and Pull marketing in developing a good and effective IMC system, discuss briefly what you can observe with the marketing and positioning of the following brandsa) Nikeb) Louis Vuittonc) BT21 Thank you for answering :)How does Eskimo Joe’s build long-term customer relationships?
- While there are similarities between B2B and B2C marketing, there are differences between B2B and B2C marketing which lie in the marketing practices.With reference to this statement and the use of well expanded examples, describe the differences between B2B and B2C marketingWhile there are similarities between B2B and B2C marketing, there are differences between B2B and B2C marketing which lie in the marketing practices. With reference to this statement and the use of well expanded examples, describe in your own words the differences between B2B and B2C marketing.GUIDE QUESTIONS: EASTERN AND WESTERN PERSPECTIVES ON THE SELF 1. Who is the influential person in your life that inspired you to take up marketing you have? Explain his or her eastern or western characteristics and how close these characteristics are to you. This influential person must be an actual person, not a fictional character. 2. Because of Western colonialism experienced by the Philippines for several decades, much of our practices and even our identities as Filipinos reflect some western ideals. Thus, the Philippine Culture is now a mixture of Eastern and Western culture. Looking into yourself, which of the two cultures mentioned is most dominant in your identity? Or are you also a mixture of two cultures? Use the discussion concepts as a basis for your explanation. 3. How can you promote cultural empathy through marketing and future profession?
- Full test marketing is not always used. What does test marketing involve, and what are the alternatives? Find a local example of an alternative approach. (AACSB: Written and Oral Communication)Which type of business models does KFC Have the internet and social media affected theeir business? How? Which forms of online presence have they used? Which digital marketing channels have they used? Have they used social marketing? How?What is integrated marketing communications (IMC), and how does a company go about implementing it? (AACSB: Written and Oral Communication)