What is the role of integrated marketing communications(IMC) in a firm’s overall marketing strategy? When executedwell, what are its benefits?

Q: ___________Which of the following describes an interactive community bulletin board? a. Blogs b.…

A: A forum is a type of online discussion board where people can ask questions, share their…

Q: Secondary market research is generally less valuable than primary market research. Which of the are…

A: The correct options are (A) and (D) Explanation: Secondary market research is a type of market…

Q: A 100 years old brand how change his positioning strategy, 10 strategy at least ?

A: Recognize your immediate rivals. Comprehend how every contender is situating their image. Contrast…

Q: Describe the characteristics of the elderly age subculture including their chronological and…

A: Marketing is all about fulfilling the needs of the consumers profitably To understand the needs of…

Q: An organization’s behavior is independent of its structure  true or false

A: Some businesses use organisational structures in the workplace to make their operations more…

Q: Explain the Product Life Cycle (PLC) stage

A: Ans. Introduction The product life cycle is the progression of stages that a product goes through…

Q: omning heap 1) Consider everything covered in the term and speculate about the state of…

A: As the businesses expand globally, their marketing efforts will also have to be robust and up to…

Q: List any 5ways in the potential seller interact with potential buyer to exchange goods and services

A: Selling demonstrates the transaction where products or services are interchanged for money. Selling…

Q: Industry analysis is often available from third-party research. What are the third-party research…

A: Third party Researc implies research directed by COMPANY on the side of any relationship or…

Q: What are the contingencies and results of negative publication of reports or issues in our society?

A: The circumstances of the negative publication of reports or issues in the society from News Media is…

Q: Explain the role of ethical behavior in personalselling.

A: Personal selling brings the promotion technique when direct approach is used to reach customers and…

Q: ._______ Determining a firm’s financial needs is one of its important functions.

A: To work in finance, financial management is the one that makes the business programs successful. The…

Q: Explain how marketing intelligence differs from marketing research. Which is more valuable to a…

A: Marketing department initiates practice that relates to promoting goods and services of the business…

Q: What product can we develop to generate a discharge face mask and face shield that will be good and…

A: According to experts, reusable cloth face masks are a more ecological option than single-use…

Q: __________Which of the following is the last step in building a social media plan? a. Establish…

A: Planning consist of steps taken by the person to achieve the objective. Social media planning is…

Q: FAMILY OF KUGA VICTIM TO BRING CLASS-ACTION LAWSUIT AGAINST FORD The family of Reshall Jimmy, who…

A: Companies invest a lot of their resources in conducting market research in various phases of the…

Q: explain how companies find and develop new product ideas

A: A good idea can strike you out of nowhere at times. However, relying on these once-in-a-blue-moon…

Q: question

A: Talking aboit the statement, When engaging in a transaction with a company, customers are buying a…

Q: Describe the advantages and disadvantages of different methods of short-term debt financing.

A: Short-term debt financing can be explained as those sources of debt that have a maturity period of…

Q: ABC ELECTRIC COOPERATIVE, INC.: Masquerade Right after Engr Ace Puno finished his electrical…

A: Engineer Pasqua must first grasp the fundamental source of the problem before attempting to fix the…

Q: A study on the extent to which television commercials affect the consumers' consumption of the…

A: Marketers conduct different market research from time to time. The marketers analyse the data…

Q: Explain how the Internet has enhancedretailers’ functions.

A: A retailer, sometimes known as a merchant, is a business that sells things such as apparel, food, or…

Q: What are the activities that salespersons engage in during a typical working day? What are some of…

A: What are the activities that salespersons engage in during a typical working day?  Salesperson are…

Q: What are the advantages of cross-promotion?

A: Promotion is communicating tool in marketing that is part of marketing mix strategy. Here, the aim…

Q: Identify the major factors that influence business buyer behavior.

A: Personal characteristics of people in the buying center can have an impact. Age, education level,…

Q: Why are consumers so concerned about the price of gas and why are they willing to search out…

A: As we all know gas is the most vital requirement for human beings to work efficiently. When gas…

Q: Differentiate between agents and brokers.

A: Distribution channel is defined as chain that involves different intermediaries manufacturers and…

Q: some recommendations for PepsiCo to change their marketing plan

A: PepsiCo definitely has some good marketing plans which it has been using since a long time and has…

Q: In not less than 100 words answer the question below: Under the direct marketing channel , can you…

A: The direct marketing channel refers to the process of selling directly to the final buyer without…

Q: Distinguish between solutions for online transaction processing (OLTP) and data warehousing.…

A: Data warehouses often store data for months or even years. This is to help with historical reporting…

Q: Match each industry with the most appropriate type of wholesaling…

A: Wholesale intermediaries are companies that sell products or services to retail intermediaries, who…

Q: Describe the traditional banking services provided by financial institutions.

A: Traditional banking includes services like clearing cheques, maintaining savings accounts,…

Q: What is it about Google that Pinterest sees as its greatest competitor? Pinterest Pinterest puts a…

A: Pinterest's original aim of sharing has been replaced with a focus on search, making Google its…

Q: In class, we discuss the first time someone purchases a product and we discussed a way to look at…

A: Market research is a systematic attempt to obtain data about targeted customer base: learn…

Q: What is retail convergence?

A: When a corporation sells a product or service to a single consumer for personal use, this is…

Q: What is consumerism all about? (Definition of terms)

A: Marketing promotes the idea of creating awareness about goods and services to customers. There are…

Q: a. What decision will you take and how will you explain/justify it to your boss? (5 Marks) b. Which…

A: a) I opted to hire personnel as part of a minority recruitment push as a manager. Candidates from…

Q: What are store atmospherics?

A: Store atmospherics are the controllable aspects of retail space that tempt people to enter the…

Q: Marketers make heavy use of both primary and secondary data. What is primary data? What is…

A: Primary data-The term "primary data" refers to information gathered by the researcher himself.…

Q: 7 You can improve your verbal communication by Question 7 options:   Being arbitrary and symbolic…

A: In numerous individual gatherings between individuals, the beginning season of discussion is vital…

Q: List and define the steps in the business buying decision process.

A: The decision-making process for company purchases is divided into five stages. Depending just on…

Q: Describe

A:

Q: Q3/ write an essay on the impact of social media.

A: Social media is term used for applications/ websites enabling communication, collaboration on its…

Q: Is it your opinion that video games become better with the advancement of technology? Why do you…

A: The development of game cartridges, which held the games and could be swapped in the system, was a…

Q: Preferred computer games played by the yout O Primary data Secondary data

A: Every field require research to understand the phenomenon around us and apply them to achieve the…

Q: Explain how businesses implement segmented pricing and discuss conditions necessary for success.

A: When a seller or a company sets different prices (two or more) for the same product, this is known…

Q: What are the major benefits of an all-electric car compared with a conventional car?

A: An electric vehicle (EV) is one that uses an electric motor instead of an internal-combustion engine…

Q: Discuss how do consumers exercise the word PRODUCT CONTAMINATION. Present an example to discuss…

A: Product contamination - It is the presence of unwanted materials like dust particles and chemical…

Q: Marketing refers to the process of communicating, creating, and delivering the organisational…

A: What is marketing  Marketing is a set of activities depending on the creating, communicating,…

Q: What can be used to facilitate the exchange of data between business partners (such as for purchase…

A: Business expansion and growth are significant for the survival of operations and activities. Today,…

Marketing Plan

A marketing plan is a roadmap used by a business organization to execute and track its marketing strategy. In other words, it is a set of specified actions intended to attract potential customers and clients and influence them to buy the product and services of the business organization.