Effective management of customer service requires measurement. Discuss the nature of performance measurement in the customer service area.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter1: An Overview Of Strategic Marketing
Section1.2: Dollar Shave Club: The Company For Men
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Effective management of customer service requires measurement. Discuss the nature of performance measurement in the customer service area.

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