Ethics Review the AMA Code of Ethical Norms and Values for Marketers, available on the AMA website, https://www.ama.org/AboutAMA/Pages/Statement -of-Ethics.aspx. Which of the areas represented within the document do you anticipate are the most chal- lenging for marketers to consistently follow? What makes these issues particularly troublesome? Do you think marketing in general does a good job adhering to the AMA Code? Provide specific evidence from your knowledge and experience to support your position.
Ethics Review the AMA Code of Ethical Norms and Values for Marketers, available on the AMA website, https://www.ama.org/AboutAMA/Pages/Statement -of-Ethics.aspx. Which of the areas represented within the document do you anticipate are the most chal- lenging for marketers to consistently follow? What makes these issues particularly troublesome? Do you think marketing in general does a good job adhering to the AMA Code? Provide specific evidence from your knowledge and experience to support your position.
Chapter5: Ethics, Corporate Responsibility, And Sustainability
Section: Chapter Questions
Problem 14CRQ: What is different about ethics in a global or international context and ethics in a national context...
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