For flat-panel TVs, assume the number of households in the U.S. will grow to 150 million. A consumer survey predicts that 70% of the households would buy a flat-panel TV at an average price of $500, and each household would buy one TV every 5 years (meaning every year each household's annual purchase rate is 20%). Suppose the current market demand of flat-panel TVs is $3 billion. Then what is the Marketing Development Index for flat-panel TV? 11.4 87.5 O 3.5 28.6 12

Entrepreneurial Finance
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ISBN:9781337635653
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Chapter13: Other Financing Alternatives
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For flat-panel TVs, assume the number of households in the U.S. will grow to 150 million. A
consumer survey predicts that 70% of the households would buy a flat-panel TV at an average
price of $500, and each household would buy one TV every 5 years (meaning every year each
household's annual purchase rate is 20%).
Suppose the current market demand of flat-panel TVs is $3 billion. Then what is the Marketing
Development Index for flat-panel TV?
O 11.4
87.5
3.5
28.6
4
Transcribed Image Text:For flat-panel TVs, assume the number of households in the U.S. will grow to 150 million. A consumer survey predicts that 70% of the households would buy a flat-panel TV at an average price of $500, and each household would buy one TV every 5 years (meaning every year each household's annual purchase rate is 20%). Suppose the current market demand of flat-panel TVs is $3 billion. Then what is the Marketing Development Index for flat-panel TV? O 11.4 87.5 3.5 28.6 4
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