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MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter1: An Overview Of Strategic Marketing
Section1.2: Dollar Shave Club: The Company For Men
Problem 2C
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Select the best answer for the question!
9. What is value to the customer?
A. The intangible benefits that can be quantified
B. The tangible and intangible benefits that customers obtain at a price that they're willing to pay
C. The benefits that the customer can see in a profit and loss statement
D. Cash flows generated by the business
Mark for revien
THE
review page
Transcribed Image Text:Select the best answer for the question! 9. What is value to the customer? A. The intangible benefits that can be quantified B. The tangible and intangible benefits that customers obtain at a price that they're willing to pay C. The benefits that the customer can see in a profit and loss statement D. Cash flows generated by the business Mark for revien THE review page
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