I have learned art and preparing high quality grilled burger in Australia. I come back to Malaysia and my burger business getting bigger. I want to expand my business by opening branches in Australia. Which international global strategy is suitable? Transnational,multidomestic,international, global strategy?explain justification
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- Why did McDonalds choose to use strategic alliances to enter India? Why not use exporting or other means?Compare and contrast a global, regional, and local strategy. Discuss some advantages and disadvantages of each method.Describe the current global strategy for Estee Lauder and provide evidence about how the firm’s resources andcompetencies support the pressures regarding costs and local responsiveness. Describe entry modes they haveusually used, and whether the modes are appropriate for the given strategy. Should the company go global? If so,what do they need to consider. If not, why?
- what is Netflix’s international strategic direction and performance?Using the “Diamond Model” describe the key elements using Netflix’s global presence. Demand Conditions Factor Conditions Related and Supporting Industries Strategy, Structure, and Rivalry Select one of the types of international strategies that you believe applies to Netflix. Provide evidence and justification for your selection. Make sure to fill out the references slide for the information you are presenting.International Business Strategy Analysis (Question 1) o Discussion on Tesco international business strategy utilised in Japan: is it multidomestic? Discussion on benefits and risks of the international business strategy o Discussion on the alternative international business strategy which can be utilized in Japan either with transnational as the alternative? Please give detail information After a discussion on all strategies as addressed in the course
- [International Business] In the dynamic environment of strong competition, recommend 5 approaches for Amazon to tap into the Chinese market in the near future.Prepare to discuss the use of newer strategic models. Ensure the following question is addressed. Why is it necessary, in global competitive environment, that multinational enterprizes (MNEs) rely on newer models instead of simple models of centralized or localized innovation?Lavazza: The Challenges of Foreign Market Entry 1. Explain the disconnect between Lavazza's history and its strategy for expanding into foreign markets versus how they entered the U.S. market? 2. Understanding this disconnect, what would you suggest to Lavazza on how to move forward to be successful in the U.S.?
- With respect to Microsoft’s acquisitions, Skype and Nuance, discuss the strategic benefits expected to accrue under the following sub-headings: barriers to entry diversification The Case From humble beginnings in Gates’s family garage, Microsoft has grown to exceed $77.85 billion of revenue in 2013 and offer a product line extending from gaming (Xbox) and Internet services (Internet Explorer and Bing) to mobile devices (Windows Phones). In 2011, Microsoft diversified its product line yet again through acquiring Skype Global for $8.5 billion in cash. Although Microsoft had previously ventured into the Internet communications industry with Windows Live Messenger, Skype offered Microsoft broader device support, mobile video calling, and access to over 170 million Skype users, potential new clients for Microsoft’s existing products. Microsoft considered Skype a valuable acquisition due to the strategic fit between the value chain activities of the two companies. Moreover, Skype’s…TATA Sons is a 100 years old company internationalized itself by acquiring foreign automobile brands Jaguar and Range Rover. Another Indian automobile company Mahindra internationalize acquiring foreign automobile brand adopting the same route. What problem do you feel these company would have face when they wish to acquire foreign brands? What are the favorable conditions required for acquisition? Suggest the most suitable way for the other Indian company to internationalize.Up to 2013 Southwest Airlines had not expanded outside the U.S., although in 2013, Southwest’s CEO remarked that “opportunities for growth now lie beyond US borders”.Evaluate possible international strategy approaches (multi-domestic, global or transnational) and select which strategy Southwest should pursue to achieve success