In one of the definitions used by Pearce and Robinson, Strategic management was described as the “art and science of formulating, implementing and evaluating crossfunctional decisions aimed at achieving organizational goals”; Briefly discuss the context in which strategic management could be described as ‘an art’ and when it also could be described as ‘a science’ 2 Describe the strategy formulation process; clearly explaining three major activities that are undertaken at this stage?   3. Distinguish between business level strategies and corporate level strategies; clearly giving examples under each.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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Strategic Management is a discipline that requires the continuous interrelationship among various functional managers. As a business strategy Management Trainee you are required to answer the following questions by supporting each response to detailed examples.


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1. In one of the definitions used by Pearce and Robinson, Strategic management was described as the “art and science of formulating, implementing and evaluating crossfunctional decisions aimed at achieving organizational goals”; Briefly discuss the context in which strategic management could be described as ‘an art’ and when it also could be described as ‘a science’

2 Describe the strategy formulation process; clearly explaining three major activities that are undertaken at this stage?

 

3. Distinguish between business level strategies and corporate level strategies; clearly giving examples under each.

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