Is the threat of substitutes for Nike high, medium, or low? Why
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Is the threat of substitutes for Nike high, medium, or low? Why
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- what is the cost of the production of Nike?What overall impact do you think the scandal will have for Volkswagen competitors? Will it help them or harm them? Why?Referring to the case of Apple Inc. in 2020, Is Apple's position in the smartphone industry sustainable? Should Apple aim to be a ‘service’ first or a ‘hardware’ first company?
- What could Nike do to lower production costs?https://www.forbes.com/2009/12/08/china-oreo-tang-cmo-network-kraft/?sh=5b7aaa9b691c Describe in your own words the situation presented by the case in “How Kraft Won in China”. Explain the successful marketing mix in terms of the case presented and the strategies focused on products, pricing, advertising, and distribution.“ The Tata Nano car has been labeled the Model T for the twenty-first century. Selling for $2,500, it claims to be the world's cheapest car and could democratize car ownership in indian and other emerging markets by fulfilling the dream of a lot of people in those countries who would like to own a car. Do you see potential for the Nano beyond India? Why or why not? If yes, what criteria would you use to select markets? Could Tata even launch the car in developed markets such as Hong Kong or Japan? Why or why not? For a visual impression of the Nano, view these YouTube clips (see, for example, http://www.youtube.com/watch?v=wzuy3Aw0iDo).”