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. List the four macro strategies that can help a firm develop
a sustainable competitive advantage.
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- a) Elaborate on the concept of Competitive Advantage. Give 2 examples of competitive advantage in a global recession environment b) Perceive using a diagram on how to gain and sustain Competitive Advantage.In your view, was DAK a competitive business? Using relevant theory/theories assess DAK’s competitiveness across the globe and suggest the strategies DAK can utilise to remain competitive.What might the competitive advantage be for each of the following companies? a. eBay b. Southwest Airlines c. Starbucks d. Apple e. Facebook
- 1.With the aid of a diagram, illustrate the three [3] methods of pursuing strategies and explain one [1] option of pursuing strategy internationally. 2.Three (3) reasons each why businesses should use cost leadership, differentiation and focus strategy to gain a competitive advantage?Construct a SWOT 'Matrix' of a named firm in Ghana, indicating the industry and providing 7 each of the strengths, Weakness, Opportunity and Treats .Use this information to develop 2 strategies for each of the following,:1 SO strategies2. WO strategies3. WT strategies.
- (1) Why is it important to analyze past performancebefore assessing market opportunities and settingobjectives? (2) Why is diversification consideredriskier than market penetration, product development,and market development strategies?Discuss Hup Seng Industries Berhad (HIB) Critical success factors?Comparing Palmolive and Dove, as soap manufacturing companies, what are the external influencing factors? Why does the market move this way, in this context with the external factors?