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Marketing planning important because of the Systematic futuristic thinking by management Select one: O True

Principles of Management

OER 2019th Edition

ISBN:9780998625768

Author:OpenStax

Publisher:OpenStax

Chapter8: Strategic Analysis: Understanding A Firm’s Competitive Environment

Section8.3: A Firm's External Macro Environment: Pestel

Problem 2CC: What does PESTEL stand for? How do managers use PESTEL to understand their firms macro environment?

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Concept explainers

Product and Service Classification

Classification of goods and services categorized between industry and customer goods is known as Product and Service classification. It is based on brands, quality, and quantity which companies deliver to the concerned client. Industrial goods are produced for industrial work, whereas consumer goods are produced for personal consumption by the customers. Marketing and sales need technological methods, a healthy environment, proper market strategies, marketing environment in terms of productivity and profit.

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Marketing planning important because of the
Systematic futuristic thinking by management
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O True
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