If you have a food and beverage company then in the case of market targeting, what are the market coverage strategies available for your company? Clarify.
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If you have a food and beverage company then in the case of market targeting, what are the market coverage strategies available for your company? Clarify.
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- How are consumer markets and business markets different from eachother? Identify the points of difference between the two markets.Support your answer with suitable examples.How can a company effectively identify and target the most profitable customer segments within a chosen market? What strategies can be used to maximize profitability within these segments?Describe market segmentation and how does a company decide on its target markets and market segments? Using any Small Medium Enterprise (SME) as an example, justify your answer.
- Define the nature and scope of the questions you must answer with regard to your market. Identify the types of information you will need about the market to answer those questions. For example, do you need to know about the buying habits, household income levels, or attitudes of potential customers?Distinguish clearly between a marketing strategy and a marketing plan. If a firm has a really good strategy, does it need to worry about developing a written plan?In your own words, what is marketing? Write down your definition. Does your definition include such key concepts as customer value and relationships?
- Think of a specific product or service and then formulate a concrete marketing strategies that can gain valuable feedback and how to improve your product or service that will meet the needs of your target market. Discuss.How can a company adjust its sales forecast to account for changes in the market or industry?Scenario: You have a small start-up management consulting business in your own local market. Your feasibility analysis indicates that you have several struggling small businesses that are opportunities in your community. At present there are no other consulting businesses with which you would compete. You want to target this market segment to build your consulting business. Discuss what kind of marketing strategy would you use for your consulting business and why? What market segmentation would you use? What would your implementation plan be? You want to inspire your consulting team to implement your marketing strategy. What leadership style and kind of power would you use to influence them? Explain. Note:- Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism. Answer completely. You will get up vote for sure.
- In your opinion, among the four (4) major segmentation variables, which is the most important? Explain Why? As a marketer, why segment the market? Explain what approaches can be used to segment the market and how can this lead to competitive advantage. Identifying and explain three (3) benefits of market segmentation. State the relationship between market targeting and market segmentation in the process of marketing strategy. Is market targeting important in the process? Elaborate your answer. In your outlook, which do you think is the most effective among the (4) strategies of market targeting? Explain why? Which do you think among the four will become profitable in gaining a successful business outcome considering with enough resources?Suppose you are the marketing manager of the credit-card department of a financial institution. Your objective is to support the company’s growth through a market- penetration strategy. How would you apply this strategy to increase the profitability of your company’s credit cards based on current market conditions?Woolworth a cloth producing company needs your help in getting a market in your home, Advise on the possible segmentation bases which they can use, support your illustrations with examples and further Describe the market segmentation process which will lead to the success in this business.