Clearly identify your primary fan target market for NFL and secondary market segments. Describe the segmentation strategy and bases of segmentation you’re using. To whom do you intend to market your team? Be specific. Break your target market into specific market segments. Include rich information about each target market you’re pursuing. Document your sources.
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Clearly identify your primary fan target market for NFL and secondary market segments. Describe the segmentation strategy and bases of segmentation you’re using. To whom do you intend to market your team? Be specific. Break your target market into specific market segments. Include rich information about each target market you’re pursuing. Document your sources.
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- Discuss the concepts of market segmentation and product positioning, and explain how they are related. What are the variables that can be used to segment markets? Also, how many variables should typically be used to segment markets efficiently? Justify your answer.Not all segmentation schemes are useful. To be useful, market segments must rate favorably on certain key criteria. ExplainSuppose that Kellogg's Company can only focus on two (2) of the employ, Demographic, Psychographic, and behavioral segments while entering a new country due to restricted marketing resources, keeping in mind that kellogg's target audience is to promote the importance of breakfast and to raise fund for the help a child breakfast campaign. Describe at least three (3) factors kellogg's company would consider when evaluating which segments to actually target when entering a new country. Which two (2) would the company eventually choose and why?
- VinceShoe is a company who sells leather shoes. If you are the owner of VinceShoe, how will you segment your market according to the different type of segmentation? 1. Demographic Segmentation 2. Pshychographic Segmentation 3. Geographic Segmentation 4. Behavioral SegmentationMarket segmentation can be best described as the process of ________. A. evaluating each market segment's attractiveness and selecting one or more segments to enter B. turning marketing plans into marketing actions to accomplish strategic marketing objectives C. dividing a market into distinct groups of buyers who have different needs, characteristics, or behaviors, and who might require separate marketing programs D. assigning specific human attributes to a given brand E. maintaining a strategic fit between organizational goals and changing marketing opportunitiesAnswer the following:(Note the group's product is beauty soap. All products must be different and must be in lined to different segments to marketing, example Demographic Segmentation, Geographic Segmentation, and Technographic Segmentation)
- 14. Any company or business is obliged to carry out a market division process, called segmentation, in order to have greater clarity regarding the direction of its offer in the market; Once the segmentation has been carried out, it is important to choose the segment to be served and define it. From said segment, a consumer representation or prototype is chosen, called: Select one: a.market profile b.consumer profile c.buyer persona d.Target marketwhat is one target segment in Canada that is most attractive for LUSH and explain. Include 3 of the 4categories of segmentation variables are included in your target segment description.You have been asked to evaluate the attractiveness of a group ofidentified potential market segments. What criteria will you use toevaluate those segments? Why are these appropriate criteria?
- Demonstrate how a semantic differential scale could be used to measure three different market segments’ perspectives on attributes considered important to a restaurant. Provide the Semantic differential Scale with at least 6 attribute items and show how the 3 market segments’ responses possibly would show up on your scale.What are the diffrent ways to segment a consumer market? Does it makes sense to use more than just a single segmentation variable? Why or why not? What are the key characteristics os a high potential target market? Is the biggest target market always the best? Why or whty not?Product: Apple HomeLife Conduct a segment analysis and identify the primary target market that your company with create the marketing strategies for. 1) Look for all possible customer segments and exclude those that are not identifiable as a potential customer. Describe and or explain all the applicable segment variables with a brief analysis including why the segment is relevant. Demographics (age, gender, income, family lifecycle, education, religion, geographic, etc, etc, etc) Psychographics (e.g. attitude, mindset) Behaviors (e.g. purchase behaviors) Be sure to include ALL segment variables (ie prospects) that are relevant to your product. Do not select or describe your target market here. 2) Primary Target Market Description (multi-segment) Select a combination of segment variables to describe your primary target market. This target market will serve as the focus for your marketing strategies. Include reasons for selecting the target market you identified: why attractive and…