Petoskey Company produces three products: Alanson, Boyne, and Conway. A segmented income statement, with amounts given in thousands, follows: Direct fixed expenses consist of depreciation and plant supervisory salaries. All depreciation on the equipment is dedicated to the product lines. None of the equipment can be sold. Refer to the information for Petoskey Company from Exercise 8-44. Assume that 20% of the Alanson customers choose to buy from Petoskey because it offers a full range of products, including Conway. If Conway were no longer available from Petoskey, these customers would go elsewhere to purchase Alanson. Required: Conceptual Connection Estimate the impact on profit that would result from dropping Conway. Explain why Petoskey should keep or drop Conway.

Corporate Fin Focused Approach
5th Edition
ISBN:9781285660516
Author:EHRHARDT
Publisher:EHRHARDT
Chapter2: Financial Statements, Cash Flow, And Taxes
Section: Chapter Questions
Problem 14SP
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Petoskey Company produces three products: Alanson, Boyne, and Conway. A segmented income statement, with amounts given in thousands, follows:

Direct fixed expenses consist of depreciation and plant supervisory salaries. All depreciation on the equipment is dedicated to the product lines. None of the equipment can be sold.

Refer to the information for Petoskey Company from Exercise 8-44. Assume that 20% of the Alanson customers choose to buy from Petoskey because it offers a full range of products, including Conway. If Conway were no longer available from Petoskey, these customers would go elsewhere to purchase Alanson.

Required:

  1. Conceptual Connection Estimate the impact on profit that would result from dropping Conway. Explain why Petoskey should keep or drop Conway.

Alanson
Воyne
Conway
Total
Sales revenue
$1,280
$185
$300
$1,765
Less: Variable expenses
Contribution margin
1,115
45
225
1,385
$ 165
$140
$ 75
$ 380
Less direct fixed expenses:
Depreciation
50
15
10
75
Salaries
95
85
80
260
Segment margin
$
20
$ 40
$ (15)
$ 45
%24
Transcribed Image Text:Alanson Воyne Conway Total Sales revenue $1,280 $185 $300 $1,765 Less: Variable expenses Contribution margin 1,115 45 225 1,385 $ 165 $140 $ 75 $ 380 Less direct fixed expenses: Depreciation 50 15 10 75 Salaries 95 85 80 260 Segment margin $ 20 $ 40 $ (15) $ 45 %24
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