Q-24.1 What Juniper can do to provide solutions about the problems to the buying organizations? Q-24.2 How does the concept of the buying center apply to the clients of Juniper?
Q: Describe several reasons for studying marketing?
A: Marketing can be explained as the field of management that deals with the formation of needs.…
Q: Which of the following statements is true with regard to price? O a. Unlike product features, prices…
A: Price is one of the significant elements of the marketing mix. The price of a product depends…
Q: a) How would you use personality theories to understand brand personalities of Apple watch? Compare…
A: Personality of an individual is defined as repeated behavior that the individual shows and the…
Q: Describe the use of the marketing mix internationally
A: Due to globalisation, when the local market get saturated companies will break the boundaries and…
Q: What is portfolio matrix?
A: Portfolio matrix in marketing is a chart that shows products in terms of both the growth in their…
Q: What is a marketing-controlled information source?
A: Consumer behavior signifies about studying attitude and perception of customers about business…
Q: What dimensions are used to segment business markets?
A: Business markets comprise of sellers and buyers. Sellers are the firms who produce goods and…
Q: Define production orientation?
A: The process of creating or producing commodities and products from raw materials or components is…
Q: Describe the subcultures to which you belong. Identify buying behavior that is unique to one of…
A: Subcultures is a group of people with similar interest and belief . It is a group of people with…
Q: What's the importance of Personal Selling in B2B organisation?
A: Personal selling helps in selling unique and high value goods to business. Personal selling can be…
Q: List several characteristics that differentiatetransactions involving business customers…
A: Every company will create value for customers in terms of products and services. Products will act…
Q: Why are marketers concerned about consumer attitudes?
A: Marketing is very important activity for any company because it has the company to create customers…
Q: dentify and discuss the macro-environmental factors Highlight the relevance of each factor to a…
A: The macro environment has an impact on a company's decision-making, strategy, and growth. However,…
Q: What is a market?
A: About Marketing - Marketing, is a kind of concept, which refers to all the kinds of activities that…
Q: Recommend to McDonald’s in terms of communicating its new brand personality?
A: A brand's personality can be defined as the personality of a brand. That is, just as human being has…
Q: Can you see any differences between this interview situation and the environment of a salesperson…
A: A job interview is some what similar to a sales man who is involved in selling products while…
Q: How do marketers attempt to shape consumers’learning?
A: Promotion techniques are effectively used by marketers to get the attention and interest of…
Q: Identify legal and ethical considerations in digital marketing.
A: Digital marketing means the marketing that use digital technologies . It uses…
Q: Differences in customs, governmental regulations, and the cost of living are examples of (A) Global…
A: Integrated business strategies - These are the key business tactics that play a critical role in the…
Q: How salesperson is different from a missionary salesperson?
A: Selling is the most critical business operation since the destiny of the company’s offering depends…
Q: Identify the psychological influences that may affect the consumer buying decision process.
A: Customer purchasing decision: It depicts the decisions made by a purchaser before buying a specific…
Q: What is aspirational reference group?
A: Group influences play an important role in modifying or replacing the behavior, emotions, and…
Q: What is meant by persuasive impact?
A: To persuade means to influence, thus persuasion is a process in which a person's attitudes or…
Q: Why is it problematic for a company to have a wide variety of different information systems to…
A: It's difficult for a company to choose appropriate information system for itself from the wide…
Q: Describe the buying center, the stages of the business buying decision process, and the factors…
A: Buying centre referse to a group of people in an organisation who initiate and continue with the…
Q: In your local area, identify a group of people withunsatisfied product needs who represent a…
A: Unsatisfied needs can be referred to as those demands of the consumers or a market that are…
Q: In what ways do lifestyles affect the consumer buyingdecision process?
A: The way of life of a person is referred to as their lifestyle. The person's lifestyle is defined by…
Q: Determine four (4) CRM goals that are similar.
A: To get the most out of customer relationship management, you need to have a clear set of CRM goals…
Q: Evaluate the effectiveness of " parade float "as a marketing communications tool by any known mobile…
A: Parade float serves as an economical advertisement practices for the company whearein the company…
Q: What is an undifferentiated strategy? Under what conditions is it most useful? Describe a present…
A: All customers expect high product value and uniqueness in the products that they purchase. Companies…
Q: with any old Windows PC, Android phone, or even a Blackberry if you're using one. The earbuds,…
A: No business works in isolation. There are various business environmental factors influencing the…
Q: Discuss how Apple’s overall strategy is aligned to their core competencies (and as you have defined…
A: Every company creates strategies or steps of actions to achieve its desired goals. The strategies…
Q: healthcare fit in e-commerce and m-commerce
A: To begin with, e-commerce is altering the way consumers purchase healthcare items and how those…
Q: Define creative selling.
A: Selling is a process in which transaction takes place between seller and buyer. In selling, goods…
Q: Which of the following would not be within the scope of marketing activities in a company? O a. All…
A: The scope of marketing is wide and broader as it starts with the identification of the problem and…
Q: How do charts, graphs, tables, and other ‘visuals’ create value for You (as the sender) and Value…
A: Charts or Graphs or Tables - These are the pictorial representations of numerical or non-numerical…
Q: Identify the factors that influence the selection of specific market segments for use as target…
A: Market segmentation is the process in which, certain consumer groups are categorized, having similar…
Q: CASE: In one telecommunication company, the senior executives are experiencing conflict. Ton of the…
A: Management of Conflict or conflict Resolution includes having a work environment that resolves…
Q: What are the benefits of marketing planning?
A: A marketing plan is a step-by-step guide to introducing and delivering your product or service to…
Q: Remember 1929 Big Depression. Today all the World seems to go through a big crisis… Compare Turkey…
A: Between 1929 to 1939 the Great Crisis was a severe worldwide economic depression that began with a…
Q: What is inshoring?
A: Even though outsourcing often offers financial benefits, including cheaper labour and lower…
Q: What is implementation?
A: To deal with the new challenges and business concerns, organizations need to monitor, assess, and…
Q: Which of the following would be a disadvantage of extending a brand into too many product…
A: Branding is an integral part of marketing. It helps in creating a positive attitude in the minds of…
Q: The Folkars brand team looked at the diverse market of all coffee drinkers, then broke it down by…
A: Market is an extremely wide concept. It consists of numerous consumers, customers, and buyers of all…
Q: Which of the following exemplifies a B2C market environment? O a. A tire company selling its tires…
A: A sales technique in which firms target specific clients is referred to as "business-to-consumer".…
Q: make an introduction for capstone project about merchandising hardware store
A: Background: The hardware is owned by Emma C. Yu. Business operations started 3 months ago, mainly on…
Q: What steps could P&G take to prevent a decrease of its U.S. market share through the introduction of…
A: The Procter & Gamble Company (P&G) is a consumer goods manufacturer and marketer. Shampoo ,…
Q: Recognize the kinds of salespersons.
A: Personal selling gives the area of promotion through personal approach and tailoring presentation…
Q: Why is it important for a marketer to understand the attitudes and behaviors of his customers…
A: It is very important for every marketer to understand the attitudes and behaviors of his customers…
Q: What are the commonly used methods of businessbuying?
A: The business happens with the goods and services. It is a marketplace where all the goods and…
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- SECTION CRead the following extract and then answer the question belowTwo graduates who completed university degree in three years ago decide to start a new business because they have not been able to secure jobs as a result of a significant drop in availability of job opportunities. They agree to engage in a partnership agreement and source business funding from the Government Youth empowerment scheme. They come for help from you on the duties and liabilities of a partner in a partnership agreement. Justify to them the duties and liabilities of a partner in a partnership agreement.Who are competitors? Identify at least 2 companies that are competitors of Grameenphone in the telecommunication service industry, what is the competitive advantage of Grameenphone against those 2 companies?Consider the following hypothetical situation and answer the question in the forum:The company Home Appliances of México is negotiating a service contract to subcontract the call service, which allows it to coordinate repairs with the Spanish Call Center. What suggestions would you give to the company Home Appliances of México so that it can conduct a successful negotiation? Because?
- SKA negotiation SKA is a newly established NGO with an aim of changing lives of the poor and needy in Uganda. As a way to achieving its goal, various goods and services have to be procured. Ben the new Procurement Manager has been tasked to identify and negotiate with potential suppliers and service providers to ensure procurement of quality, reliable and affordable services and goods. Among the items required are; office furniture and equipment, food, clothes, laptops and IT services. Ben’s responsibility is to coordinate and manage teams within SKA to ensure effective agreements are arrived at. However, disagreements within teams are increasing with majority of the members blaming BEN for taking over their roles, his over dominance personality and failing to consider the needs of other. Allan with whom they are supposed to coordinate the activities is always criticizing whatever step is being taken without giving solutions on how certain things should be done. Other organizational…SKA negotiation SKA is a newly established NGO with an aim of changing lives of the poor and needy in Uganda. As a way to achieving its goal, various goods and services have to be procured. Ben the new Procurement Manager has been tasked to identify and negotiate with potential suppliers and service providers to ensure procurement of quality, reliable and affordable services and goods. Among the items required are; office furniture and equipment, food, clothes, laptops and IT services. Ben’s responsibility is to coordinate and manage teams within SKA to ensure effective agreements are arrived at. However, disagreements within teams are increasing with majority of the members blaming BEN for taking over their roles, his over dominance personality and failing to consider the needs of other. Allan with whom they are supposed to coordinate the activities is always criticizing whatever step is being taken without giving solutions on how certain things should be done. Other organizational…SKA negotiation SKA is a newly established NGO with an aim of changing lives of the poor and needy in Uganda. As a way to achieving its goal, various goods and services have to be procured. Ben the new Procurement Manager has been tasked to identify and negotiate with potential suppliers and service providers to ensure procurement of quality, reliable and affordable services and goods. Among the items required are; office furniture and equipment, food, clothes, laptops and IT services. Ben’s responsibility is to coordinate and manage teams within SKA to ensure effective agreements are arrived at. However, disagreements within teams are increasing with majority of the members blaming BEN for taking over their roles, his over dominance personality and failing to consider the needs of other. Allan with whom they are supposed to coordinate the activities is always criticizing whatever step is being taken without giving solutions on how certain things should be done. Other organizational…
- SKA negotiation SKA is a newly established NGO with an aim of changing lives of the poor and needy in Uganda. As a way to achieving its goal, various goods and services have to be procured. Ben the new Procurement Manager has been tasked to identify and negotiate with potential suppliers and service providers to ensure procurement of quality, reliable and affordable services and goods. Among the items required are; office furniture and equipment, food, clothes, laptops and IT services. Ben’s responsibility is to coordinate and manage teams within SKA to ensure effective agreements are arrived at. However, disagreements within teams are increasing with majority of the members blaming BEN for taking over their roles, his over dominance personality and failing to consider the needs of other. Allan with whom they are supposed to coordinate the activities is always criticizing whatever step is being taken without giving solutions on how certain things should be done. Other organizational…Scenario: Your group is a team of consultants who are experts in assisting organizations that want to set up a virtual asset exchange company. One such hypothetical company called Crypto Alliance Canada has contracted your team to assist in meeting the regulatory requirements to set the operations as a virtual asset exchange company in Canada. CryptoGuard intends to be a platform that facilitates the exchange of various virtual assets, including cryptocurrencies. The company wants to be a leading player in the Canadian industry, and as such the senior leadership of the company is committed to maintaining the highest AML standards while staying compliant with all the regulations, especially the FATF's global AML guidance. Objective: Your team is tasked withUber is now a successful ride sharing global business. Starting from a start-up, this business has extended both scale and scope economies. Suppose you are hired by this company as a business analyst. You need to report the following issues and prepare a response for each: a. Identify the changes in demand and supply conditions of the ride sharing segment of this business during any pandemic period. b. In this context, identify and analyse the role of innovation in expanding this business in the future.
- You are the recently appointed expatriate manager of a subsidiary of a large multi-nationalenterprise, located in a developing country in Africa. Your first project is to re-negotiate acontractual agreement with a longstanding local supplier. However, you have been madeaware that the local supplier is in final discussions with a rival company to gain exclusiveaccess to the same materials, which are essential for your company’s production processand supply chain. Discuss how you would approach the negotiations with the local supplier.In your response, you should describe the five (5) stages of negotiation.Management Company A is a leading manufacturer of consumer electronics that sources raw materials and components from multiple suppliers located in different parts of the world. The company's supply chain has been facing significant disruptions due to the COVID-19 pandemic, and the company is struggling to manage the resulting supply chain risks. As the newly appointed global supply chain manager for Company A, what strategies would you recommend to address the supply chain disruptions caused by the pandemic? How would you prioritize these strategies, and what metrics would you use to measure their effectiveness?Background on the article:In the construction industry, competitive bidding is used for various procurement routes available for satisfyingclients’ construction needs. These include traditional procurement via design-bid-construct, and the nontraditional ones such as the design-and-build, management contract, and build-own-operate-transfer. Though,it should be noted that contractors do not always bid for every job that comes along but select from a continuallychanging array of potential projects. Therefore, competitive bidding in construction is concerned with contractorsmaking strategic decisions regarding project selection whether or not to bid for a job and determine bid price ifcontractors opt to bid.It has been found in many studies that there are differences in the ranking of factors that contractors considerwhen making bid/no-bid and mark-up decisions. This suggests that contractors’ bidding decisions aredependent on many individual firm-specific characteristics, including some…