Question 4 The below data represent the advertising expenditure and sales of Little Liu Ltd from year 2008 to 2017.   Table: Advertising Expenditure vs. Sales from 2008 to 2017   Year Advert. Expenditure Sales   (x, £000) (y, £000) 2008 8 30 2009 12 40 2010 11 29 2011 5 29 2012 14 43 2013 3 17 2014 6 20 2015 8 30 2016 4 22 2017 9 40 Total 80 300 Work out the values of parameters of the relationship shown in the Figure (i.e. work out the equation of the relationship).

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter7: Nonlinear Optimization Models
Section: Chapter Questions
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Question 4

The below data represent the advertising expenditure and sales of Little Liu Ltd from year 2008 to 2017.

 

Table: Advertising Expenditure vs. Sales from 2008 to 2017

 

Year

Advert. Expenditure

Sales

 

(x, £000)

(y, £000)

2008

8

30

2009

12

40

2010

11

29

2011

5

29

2012

14

43

2013

3

17

2014

6

20

2015

8

30

2016

4

22

2017

9

40

Total

80

300

  1. Work out the values of parameters of the relationship shown in the Figure (i.e. work out the equation of the relationship).
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