Research indicates that customers are driving their cars longer and expect higher quality than ever before. What steps can Ford take to increase quality in its automobiles?

Management, Loose-Leaf Version
13th Edition
ISBN:9781305969308
Author:Richard L. Daft
Publisher:Richard L. Daft
Chapter19: Managing Quality And Performance
Section: Chapter Questions
Problem 10DQ
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Research indicates that customers are driving their cars longer and expect higher quality than ever before. What steps can Ford take to increase quality in its automobiles?

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