Sales activity variance Market share variance Industry volume variance
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- Topic: principle of Marketing DESCRIPTION OF THE ASSIGNMENT Please to read and answer the question thoroughly A Radant Beauty for a New Generation When Sam Rainer launched Radant Beauty in the USA in spring 2021, it was with a clearly articulated marketing strategy – a hefty first-year sales goal of $1.7 Million. Nine months after rollout, Rainer’s plan seemed to have worked quite well. His skincare company and product line had already topped the $1 Million mark and showed no signs of slowing.The line was formerly owned Zirh Skin Nutrition, a male skincare line that was acquired by Shisheido in 2000. Rainer immediately recognized an underserved market segment among young people ages fifteen to twenty-nine, a group he called “Generation Me”. A combination of Generation X and Generation Y, Generation Me had long been ignored by the more recognized skincare companies, which tended to make products to help older consumers fight such skin ailments as wrinkles and recondition ageing…Question 7 Which of the following statements is true of an effective business mission statement? O 1. It is stated after the details of a marketing plan are developed. O 2. It should define a business in terms of goods and services rather than in terms of the benefits customers seek 3. It is based on an analysis of anticipated environmental conditions. O 4. It is kept confidential from customers and stakeholders.Question 1 (i) What are the 5 components of the COSO framework? A. Risk assessment, control environment, control activities, information and communication, monitoringB. Control environment, risk assessment, control activities, information and communication, monitoring.C. Control activities, monitoring, information and communication, control environment monitoringD. Control activities, control environment, risk assessment, monitoring, information and communication (ii) An opinion which is given by the auditor when the financial statements give a true and fair view except for a particular matter, which the auditor explains is called:A. An adverse opinionB. An unmodified opinionC. A qualified opinionD. A disclaimer opinion (iii) Which of the following is NOT a reason why linking reward to performance may not solve remuneration problems?A. Unsuitable measures of performance may be selected B. Many performance measures are based on the short term resultsC. Remuneration systems are normally…
- Media for settlement: Excel (source or supporting data) Question : D. As a Field Operation, out of the three dealers, which one has Decreased battery sales? How to improve it. E. If the profit of 1 pcs battery is Rp. 125,000, what is the total profit From the sale of batteries for the month of Jan - Oct with a note, in June and July there is a cashback of Rp. 25,000 for buyer F. In your opinion, which of the three dealers is the best and the worst dealerQuestion 1 - Business With reference to the article above, write an office memo of 400-550 words, discussing the defensive strategy used by Sibanye Stillwater Ltd There are 3 types of defensive strategy: Retrenchment Divestiture Liquidation Discuss which defensive strategy used by Sibanye Stillwater Ltd Case study: Huge job cuts looming for one of South Africa’s biggest employersSibanye Stillwater Ltd. said it might cut more than 2,000 jobs at some gold mining operations in South Africa that are struggling to make a profit. The Johannesburg-based precious metals producer will enter into consultations with labour groups and other stakeholders on the proposed restructuring, which could affect 1,959 employees and 465 contractors at its Beatrix 4 shaft and Kloof 1 plant. The operations aren’t profitable as they are running out of commercially viable ore, and they face rising costs and lower output levels, Sibanye said in a statement. “To allow shafts and operating plants that are no…Required: Create a Competitive Analysis for Hersheys Company Noted: details in the photo attached
- Ethical Question: What would you do? As one of the newer district sales managers for a fast-growing technology company, you’ve asked your salespeople to give you three sales forecasts in their territories for the coming year: (a) optimistic, (b) pessimistic, and (c) most likely. After totaling their three different sales forecasts, you realize that the optimistic forecast will increase sales by nearly 20% in your district, the pessimistic forecast by 10%, and the most likely by about 15%. Your national sales manager has asked each district sales manager to give her their most likely sales forecast for the coming year, so she can assign sales quotas. Your thoughts are that it’s probably best to give her the most pessimistic sales forecast because this should help ensure that she assigns your district a quota that you should easily achieve. If you can exceed your assigned district sales quota by a substantial amount, you’ll probably get a large bonus, and you may even be named district…course: Strategic concept Topic: Ryanair flying too close to the sun 1. How has Ryanair influenced the development of the industry? How would you evaluate Ryanair’s performance between 2013 and 2018? 2. What metrics would you use to evaluate it and why? How would you describe Ryanair’s business model? How has it evolved from 2013 to 2018?COMPANY X: 25 page report with references 1. Background: The technology industry, specifically the software development and services sector, has experienced significant growth and innovation over the years. Company X, a leading software development and services company, was founded in 1999 and has established itself as a key player in the industry. The leading competitors in the industry are Company Y and Company Z, each with their own areas of expertise and market position. 2. External Environment Analysis: The external environment, including political, economic, social, technological, legal, and environmental forces, has a significant impact on the software development and services industry. Government regulations, economic conditions, changing consumer preferences, technological advancements, legal frameworks, and environmental concerns all shape the industry's dynamics. The industry can be further analyzed using Porter's Five Forces Model, which considers the threat of new…
- Proposed Mission Statement of Krispy Kreme Doughnuts Inc 2015.( Existing) Krispy Kreme Doughnuts provides people of all ages (1) the highest quality doughnuts and coffee (2) in the industry. We actively serve customers across the UnitedStates and globally in more than twenty countries (3). We are proud of our Doughnut Theaters (7), where customers watch fresh hot doughnuts being made and order them while they are still hot. We work diligently with many nonprofits including schools and churches to help with fundraising activities (8). We continually upgrade our production technology (4). We provide our employees with meaningful employment, fair wages, and an ethical workplace (6, 9), while providing a fair return on investment for our shareholders. Please use own words You are required to create a New Mission for the organization like the above mission statement given, which based on 9 components of mission statement as place the components numbering in (..) bracket follows above…week 3From the scenarios, Erica and Chris have determined their weaknesses after performing a SWOT analysis. However, they have yet to identify opportunities for their business. Determine two potential opportunities specific to their restaurantâs business environment, and discuss how the partners can take advantage of these opportunities.Discuss a situation where you were influenced by an infomercial, attractive packaging, and a discount flyer to purchase a product, and explain why you think the promotional method made such an impact on you.week 4* From the scenarios, we see that Chris and Erica have different communication styles that could potentially have a negative impact on the business. Suggest at least two strategies that these partners can use to improve on these weaknesses, and explain why you believe these strategies would be effective for running the business.From the e-Activity, briefly describe your results from the communication skills quiz. Describe the…QUESTION 87 Corporate-level strategy results in a mission statement that guides marketing strategy in which way? a. By tying higher level company goals to product-level marketing strategy b. By responding to customers’ needs and wants c. By clearly identifying a target market d. By avoiding marketing myopia and having a future vision QUESTION 89 Which of the following would a company probably have the least amount of influence over? a. A company would likely have equal influence over all of the above. b. A supplier raising prices c. The local government introducing new taxes d. A competitor lowering prices