Sales Planning is the process of organizing activities that are mandatory to achieve business goals. The process includes the written execution of the seven steps or Stages in the Planning Process cycle that starts with situation analysis to evaluation and control. As marketing manager, discuss the various elements that you will consider during the situational analysis stage of the sales management planning process for a pharmaceutical company in Ghana

Sales Planning is the process of organizing activities that are mandatory to achieve business goals. The process includes the written execution of the seven steps or Stages in the Planning Process cycle that starts with situation analysis to evaluation and control. As marketing manager, discuss the various elements that you will consider during the situational analysis stage of the sales management planning process for a pharmaceutical company in Ghana

Principles of Management

OER 2019th Edition

ISBN:9780998625768

Author:OpenStax

Publisher:OpenStax

Chapter17: Organizational Planning And Controlling

Section17.3: Types Of Plans

Problem 1CC: Define and describe the different types of plans defined in Table 17.1 and how organizations use...

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