Sara is the marketing manager in XYZ company. She is introducing new products. She transmits information about the features of the product to customers. Which of the following role is performed by her?
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- CHOOSE THE BEST ANSWER. PLEASE ANSWER AS SOON AS POSSIBLE 1- What is the best need/benefit-oriented approach to defining a car? Descriptions of a car's engine size and features Outlining the warranty that comes with the car Describing how it provides more efficient and reliable transportation Showing the beautiful color and styling 2- What is the best way for TWU to define their "market" in a marketing sense? the location of their buildings current and potential students the faculty and staff delivering the product the mix of programs they offer 3- Which of the following is not recommended for a marketing plan? Communicate the plan to appropriate managers. Once you have a good plan in place, do not change it for at least a year. Marketing plans should be creative. Use common sense. 4- Which of the following is not a current trend (described in book/class)? Increasing consumer demands Decreasing price sensitivity among consumers Overall…marketing company is facing some issues with his new marketing strategy since the data he and his team gathered from surveys wasn’t compatible with the analysis tool they’re most comfortable using. Which of the following current issues in Data Warehousing best describes the given scenario? * The company cannot have access to the data. The data gathered by the company is unusable. The data gathered by the company is impossible to understand. The company cannot find the needed data. Which of the following is NOT a characteristic of a Data Warehouse? * A data warehouse is most often than not, normalized. All of the above are characteristics of a data warehouse. The data stored in a data warehouse is usually large. The data stored in a data warehouse came from sources, both inside and outside the organization.Shaadi.com has been wondering how it can bring back customers to its website. This is specially because once the objective of the customer to find a match has been achieved, the customer has no reason to return. The advertising revenues of Shaadi.com are linked to number of customers the site is able to attract and retain. What strategy should this website adopt?
- Write the business rule(s) that govern the relationship between AGENT and CUSTOMER. (This is our sample rule that we make, you can make/suggest us new one the we can use for creating a Crow*s foot ERD) -AGENT can serve multiple CUSTOMERS. AGENT specifically assists CUSTOMERS who are in the same AREA.Mr.Abdul is a sales manager of Oman Foods Company. Which one of the following is the best reason that makes him continuously focus on reviewing and evaluating sales performance? a. To determine how many calls a salesperson makes b. To complete sales performance reviews c. To adjust with changing customer needs and modify strategic sales program d. To adapt pricing changesValue creation is the central activity of marketing. Which is not a benefitto the firm from engaging in value creation and the ongoing process ofidentifying value-adding options for consumers? a. The firm is able to satisfy consumer needs. b. The firm is able to expand. c. The firm is able to build brand loyalty. d. The firm is able to sell fewer products. e. All of these are benefits to the firm.
- Description and Instructions: A cosmetic manufacturer wants to understand why users shop online versus in store, and how they might take better advantage of the online channel; the manufacturer wants to make improvements to the company’s website. The manufacturer also wants to find out why Nordstrom.com (a competitor’s website) appeals to cosmetic consumers versus other websites. The cosmetic manufacturer also wants to find ways to improve consumers’ in-store experience. Further, the manufacturer want to produce a three (3) month sales forecast based on the data produced from the research. Write a report about the marketing research process and your findings. Your report should include: 1.Describe the research design. Use the qualitative method: Netnography. For the following details: Ethical considerations Please include 2 sources and in-text citations from scholarDescription and Instructions: A cosmetic manufacturer wants to understand why users shop online versus in store, and how they might take better advantage of the online channel; the manufacturer wants to make improvements to the company’s website. The manufacturer also wants to find out why Nordstrom.com (a competitor’s website) appeals to cosmetic consumers versus other websites. The cosmetic manufacturer also wants to find ways to improve consumers’ in-store experience. Further, the manufacturer want to produce a three (3) month sales forecast based on the data produced from the research. Write a report about the marketing research process and your findings. Your report should include: Include four (4) research objectives Describe the research design. Use the qualitative method: Netnography. For each give the following details: Participants i. Numbers, gender, age, how selected. Justify each Interviews i. How many, the setting & process, length of time. Justify each ii.…Shaadi.com has been wondering how it can bring back customers to its website. This is especially because once the objective of the customer to find the match has been achieved the customer has no reason to return. The advertising revenues of shaadi.com are linked to number of customers the site is able to attract and retain. What strategy should this website adopt?
- Companies have to blend every marketing mix tool into a thoroughly combined marketing a program that delivers and communicates the purpose value to its customers Select one: True FalseA cosmetic manufacturer wants to understand why users shop online versus in store, and how they might take better advantage of the online channel; the manufacturer wants to make improvements to the company’s website. The manufacturer also wants to find out why Nordstrom.com (a competitor’s website) appeals to cosmetic consumers versus other websites. The cosmetic manufacturer also wants to find ways to improve consumers’ in-store experience. Further, the manufacturer wants to produce a three (3) month sales forecast based on the data produced from the research. Objectives: Why users shop online versus in store How to take advantage of the online channel How to improve the company’s website Why does Nordstrom.com (their competitor) appeal to cosmetic consumers versus other websites. Ways to improve consumers’ in-store experience Requireed: Produce fictitious findings, chart and dat analysis that relate back to the objectives.Which of the following accurately describes the seven tactics (7Ts) of a market offering? a) Product, service, brand, price, incentives, communication, technology. b) Product, service, brand, price, incentives, technology, distribution. c) Product, service, brand, price, technology, communication, distribution. d) Product, service, brand, price, incentives, communication, distribution.